Canadian Medical Association
1410 Blair Towers Pl Suite 500,
Gloucester, K1J 9B9, ON,
Canada
Gloucester, K1J 9B9, ON,
Canada
1 888-855-2555
Healthcare
Canadian Medical Association Technographics
Canadian Medical Association Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Canadian Medical Association and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 Canadian Medical Association employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Canadian Medical Association has purchased the following applications: Pendo Adopt for Digital Adoption in 2020, Adobe WorkFront for Business Process Management in 2020, Microsoft Power BI for Analytics and BI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Canadian Medical Association is running and its propensity to invest more and deepen its relationship with Pendo.io , UKG , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Canadian Medical Association revenues, which have grown to $183.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Canadian Medical Association intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Canadian Medical Association Tech Stack and Enterprise Applications
Canadian Medical Association HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pendo.io | Legacy | Pendo Adopt | Digital Adoption | HCM | n/a | 2020 | 2020 |
In 2020, Canadian Medical Association implemented Pendo Adopt on their website. The deployment uses Pendo Adopt to deliver Digital Adoption capabilities across the CMA website, positioning the application to support member engagement and website user experience for the association.
The implementation leverages core Pendo Adopt functionality common to Digital Adoption projects, including in-app guidance, walkthroughs, tooltip-driven microcopy, contextual messaging, and product analytics to observe feature adoption and navigation flows. Instrumentation is web-focused, implemented through Pendo’s client-side tagging approach to capture page-level events and enable targeted guidance and segmentation based on visitor behavior.
Operational ownership is oriented to the digital product and web content teams, which manage guidance content and segmentation through Pendo Adopt’s administration interface, aligning messages to membership and informational pages. The scope is explicitly the CMA website, affecting digital engagement, member services, and web content workflows, with governance applied to in-app content versioning and audience targeting to maintain consistent member-facing experiences.
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Recruiting, Applicant Tracking System | HCM |
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2020 | 2020 |
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Canadian Medical Association ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe WorkFront | Business Process Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020 Canadian Medical Association implemented Adobe WorkFront as a Business Process Management application to manage web content and project workflows on its public website. The initial deployment centers on governing digital content requests and editorial production tied to cma.ca using Adobe WorkFront to orchestrate intake and publishing pipelines.
Adobe WorkFront was configured to deliver core Business Process Management capabilities, including request intake portals, workflow orchestration, approval routing, project scheduling, and resource assignment. Configurations emphasize template driven project plans, milestone tracking, and centralized task queues to coordinate web publishing and marketing initiatives.
The implementation followed a cloud hosted architecture consistent with Adobe WorkFront delivery, and it was embedded into web content production workflows on the CMA website. Operational scope covers web content, digital communications, and marketing teams, with role based access controls and approval chains defined to align work intake with editorial governance.
Governance changes focused on formalizing request intake, standardizing approval workflows, and centralizing status reporting for website projects. Rollout activities included configuring permission models, intake forms, and automated routing rules to reduce manual coordination across content and digital teams.
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Canadian Medical Association Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2020 | 2020 |
In 2020, Canadian Medical Association deployed Microsoft Power BI on its public website. Microsoft Power BI is used as part of the organization's Analytics and BI capability to surface interactive dashboards and published reports within the cma.ca web presence. The implementation centers on web-embedded interactive data visualization to support public-facing reporting and stakeholder information delivery.
The deployment architecture leverages cloud-hosted Microsoft Power BI workspaces and published report artifacts embedded into site pages, enabling interactive visuals, filtering, and scheduled data refresh workflows from the association's backend data sources. Functional capabilities implemented include interactive dashboards, report publishing, and self-service visualization for curated data sets, all aligned with Analytics and BI functional terminology.
Operational scope focuses on public communications and member-facing information on the CMA website, integrating Analytics and BI outputs into communications and insights functions. Governance is organized around Power BI workspace access controls and report publishing workflows within Microsoft Power BI administration to manage visibility and content lifecycle on the site.
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Canadian Medical Association Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Canadian Medical Association Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Signing | Content Management |
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2021 | 2021 |
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Canadian Medical Association eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2018 | 2018 |
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Canadian Medical Association CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Canadian Medical Association ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2024 | 2024 |
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Canadian Medical Association PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Canadian Medical Association IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Canadian Medical Association
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Canadian Medical Association Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Canadian Medical Association IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Canadian Medical Association digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Canadian Medical Association Technographics
Canadian Medical Association is a Healthcare organization based in Canada,
with around 400 employees and annual revenues of $183.0 million.
Canadian Medical Association operates a diverse technology stack with applications such as
Pendo Adopt, Adobe WorkFront and Microsoft Power BI,
covering areas like Digital Adoption, Business Process Management and Analytics and BI.
Canadian Medical Association has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Pendo.io, Adobe Systems and Microsoft.
Canadian Medical Association recently adopted applications including
ServiceNow ITSM in 2024, Zoom in 2021 and DocuSign eSignature in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Canadian Medical Association’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Canadian Medical Association’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Canadian Medical Association technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.