Northampton, NN1 1PZ,
United Kingdom
Carlsberg United Kingdom Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Carlsberg United Kingdom and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 Carlsberg United Kingdom employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Carlsberg United Kingdom has purchased the following applications: OpenAI GPT-4 for Generative AI Platforms in 2025, Mitel MiTeam Meetings for Collaboration in 2021, Cloudinary DAM for Digital Asset Management in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Carlsberg United Kingdom is running and its propensity to invest more and deepen its relationship with OpenAI , Mitel , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Carlsberg United Kingdom revenues, which have grown to $777.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Carlsberg United Kingdom intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OpenAI | Legacy | OpenAI GPT-4 | Generative AI Platforms | AI Development | n/a | 2025 | 2025 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mitel | Legacy | Mitel MiTeam Meetings | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Carlsberg United Kingdom implemented Mitel MiTeam Meetings in the Collaboration category as part of a broader cloud communications modernization. Mitel migrated Carlsberg’s UK MiVoice MX-ONE and MiContact Center into Microsoft Azure to reduce risk, lower costs and enable tighter CRM integration, and Mitel MiTeam Meetings was provisioned within that cloud UC footprint.
The implementation combined core unified communications and contact center components, with MiVoice MX-ONE retained as the enterprise telephony platform and MiContact Center providing contact center routing and agent workflows. Mitel MiTeam Meetings supplied conferencing, presence and collaborative workspace capabilities consistent with Collaboration solutions, and was configured to operate alongside cloud telephony and contact center services.
Integration work focused on CRM connectivity and cloud hosting in Microsoft Azure, establishing tighter CRM integration for customer service and sales workflows. The operational scope covered Carlsberg United Kingdom communications and contact center functions, consolidating voice, meetings and contact routing into a single cloud architecture to improve scalability and integration.
Governance moved toward cloud communications management and centralized Azure provisioning, aligning platform configuration and contact center processes under IT and customer service ownership. The stated outcomes included reduced operational risk, lower costs and improved scalability and integration across the UK communications and customer interaction environment.
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cloudinary | Legacy | Cloudinary DAM | Digital Asset Management | Content Management | n/a | 2025 | 2025 |
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Enterprise Content Management | Content Management |
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2014 | 2014 |
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Web Content Management | Content Management |
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2017 | 2017 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Shipping Management | eCommerce |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2025 | 2025 |
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Tag Management | CRM |
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2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Remote Monitoring and Management | ITSM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2024 | 2024 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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API Management | PaaS |
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2025 | 2025 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Domain Name System (DNS) | IaaS |
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2014 | 2014 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Endpoint Detection and Response (EDR) | CyberSecurity |
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2024 | 2024 |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2018 | 2018 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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