McHenry, 60050, IL,
United States
Cartridge World North America Technographics
Cartridge World North America Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Cartridge World North America and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 900 Cartridge World North America employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cartridge World North America has purchased the following applications: LinkedIn Targeting for Account Based Marketing in 2013, Airtable for Apps Development in 2023, Amazon EC2 for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cartridge World North America is running and its propensity to invest more and deepen its relationship with Microsoft , Zoominfo , Crazy Egg or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cartridge World North America revenues, which have grown to $130.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cartridge World North America intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Cartridge World North America Tech Stack and Enterprise Applications
Cartridge World North America CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | LinkedIn Targeting | Account Based Marketing | CRM | n/a | 2013 | 2013 |
In 2013 Cartridge World North America implemented LinkedIn Targeting for Account Based Marketing to support sales and marketing operations across its franchise network. The initiative was driven by the Operations Manager for Agency Development and targeted 38 stores in the PNW and NCB territories.
LinkedIn Targeting was configured to emphasize audience segmentation and search optimization to locate retail and business customers, aligned with Account Based Marketing workflows at the store level. The implementation leveraged platform targeting capabilities typical of the category, focusing on role-based and firmographic selection and campaign-level messaging to prioritize outreach to high-value accounts.
Operational governance placed the Operations Manager as the communication liaison between franchisees and Cartridge World North America, introducing new products and technologies to forecast store sell-through and disseminating territory best practices. Rollout activities included training and process alignment across franchise stores to standardize targeting and lead qualification procedures.
Implementation activity ran from September 2013 to July 2015, and the LinkedIn Targeting measures were reported to help grow new business sales by 30 percent, supported by search optimization specialization to identify retail and business customers.
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Account Based Marketing | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Cartridge World North America PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Airtable | Legacy | Airtable | Apps Development | PaaS | n/a | 2023 | 2023 |
In 2023 Cartridge World North America deployed Airtable as part of its Apps Development capabilities to support website-hosted data and content workflows. The implementation centers on embedding Airtable assets on the public website to enable configurable displays and form-based data capture for external visitors.
Configuration uses Airtable bases, views, and forms to model product and promotional information and to collect structured inputs from site visitors. The deployment emphasizes low-code content management and rapid iteration, enabling non-technical marketing and operations staff to create and update records and views without full engineering cycles.
Operational coverage is focused on the website, with Airtable serving as the authoritative data layer for web-presented content and inbound form submissions. The Cartridge World North America Airtable Apps Development relationship positions Airtable as both a data repository and a lightweight content engine for customer-facing pages.
Governance likely centers on table level access controls, view specific publishing workflows, and controlled editing permissions to manage what is exposed on the site while allowing distributed updates. Ongoing maintenance and rollout workstreams are expected to prioritize iterative updates to Airtable bases and embedded views rather than heavy code releases.
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Cartridge World North America IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
In 2020 Cartridge World North America deployed Amazon EC2 to host its public website and customer-facing application. Amazon EC2 is implemented as the primary compute platform within the Application Hosting and Computing Services category to run the web application stack and serve pages on cartridgeworldusa.com. The deployment focuses on instance-level virtualized compute to support the site workload and to provide a platform for the web server and application runtime layers.
Operational responsibility is centered on the company IT and web operations teams, with Amazon EC2 instances used to provision, scale, and maintain the live site environment. Functional capabilities implemented align with standard application hosting patterns, including web server processes, application runtime, session handling, and request routing, all executed on Amazon EC2 compute resources. The architecture described is scoped to the website hosting use case and emphasizes compute provisioning and application lifecycle management within the Application Hosting and Computing Services context.
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Cartridge World North America
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Apps Being Evaluated by Cartridge World North America Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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