CASAS BAHIA
Av. Januario Miraglia, 1460 Centro,
Campos Do Jordao, n/a, SP,
Brazil
Campos Do Jordao, n/a, SP,
Brazil
n/a
Retail
CASAS BAHIA Technographics
CASAS BAHIA Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by CASAS BAHIA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 54000 CASAS BAHIA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that CASAS BAHIA has purchased the following applications: Linx Core for Point Of Sale in 2017, Microsoft 365 for Collaboration in 2018, Clearsale for eCommerce Fraud Protection in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems CASAS BAHIA is running and its propensity to invest more and deepen its relationship with Linx , Microsoft , Clearsale or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing CASAS BAHIA revenues, which have grown to $3.23 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for CASAS BAHIA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CASAS BAHIA Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Linx | Legacy | Linx Core | Point Of Sale | ERP Services and Operations | n/a | 2017 | 2017 |
In 2017, CASAS BAHIA implemented Linx Core as its Point Of Sale solution. The Linx Core deployment served as the primary store-level transaction platform for CASAS BAHIA across its Brazil retail operations.
The implementation configured Linx Core to provide core Point Of Sale capabilities, including real-time transaction processing, multi-tender payment acceptance, cashier workflows, pricing and promotions execution, inventory lookup at point of sale, receipt and fiscal printing, and customer service functions such as returns and exchanges. Linx Core was provisioned to support standard retail checkout processes and in-store merchandising interactions.
Operational coverage focused on store operations and front-line sales functions, positioning Linx Core to handle daily checkout volumes and cashier activity across CASAS BAHIA stores in Brazil. The deployment aligned the Point Of Sale application with retail store procedures, loyalty enrollment at checkout, and in-store staff workflows, centralizing transactional control at the POS endpoint.
Governance for the Linx Core rollout emphasized retail IT oversight and store operations coordination, with configuration management targeted at point-of-sale parameters, pricing rules, and fiscal compliance profiles. The implementation narrative listed CASAS BAHIA as a customer on the Linx website, confirming vendor adoption of Linx Core for Point Of Sale at the company.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, CASAS BAHIA implemented Microsoft 365 for Collaboration. The deployment is a cloud tenant implementation of Microsoft 365 delivering collaboration and productivity services that are also used on the company website.
Microsoft 365 usage at CASAS BAHIA includes core Collaboration capabilities, with Exchange Online email, SharePoint Online for intranet and content management, Microsoft Teams for meetings and persistent collaboration, and OneDrive for file sync and sharing, providing document management and communications functionality. The configuration is oriented around corporate collaboration and website content workflows, implying centralized tenant governance, user provisioning and policy controls managed by the IT organization.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Clearsale | Legacy | Clearsale | eCommerce Fraud Protection | eCommerce | n/a | 2017 | 2017 |
In 2017, Casas Bahia implemented Clearsale as an eCommerce Fraud Protection solution on its website, instrumenting the public checkout to evaluate transaction risk in real time. Clearsale was deployed to operate as the front line fraud decisioning engine for online orders on the Casas Bahia e commerce storefront in Brazil.
The implementation centered on Clea rsale real time order scoring and decisioning, with configuration to flag high risk transactions for secondary review. Functional capabilities implemented included transaction risk scoring, behavioral and device analytics feeding the risk model, and a manual review queue to adjudicate flagged orders before fulfillment. The narrative deliberately emphasizes Clearsale as the application name and the eCommerce Fraud Protection category.
Operationally the deployment integrated with the web checkout and order intake flow so scoring occurred prior to order confirmation, and flagged orders were routed into the retailer s fraud operations and customer service workflows for manual investigation. Governance focused on embedding decision thresholds and review procedures into order processing, with the Clearsale service instrumented to interface with the online order lifecycle and merchant review processes.
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eCommerce | eCommerce |
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2020 | 2020 |
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Product Review Management | eCommerce |
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2019 | 2019 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Warehouse Management | SCM |
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2009 | 2010 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Data Platform | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2019 | 2019 |
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Application Performance Management | ITSM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at CASAS BAHIA
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by CASAS BAHIA Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from CASAS BAHIA IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the CASAS BAHIA digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD CASAS BAHIA Technographics
CASAS BAHIA is a Retail organization based in Brazil,
with around 54000 employees and annual revenues of $3.23 billion.
CASAS BAHIA operates a diverse technology stack with applications such as
Linx Core, Microsoft 365 and Clearsale,
covering areas like Point Of Sale, Collaboration and eCommerce Fraud Protection.
CASAS BAHIA has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Linx, Microsoft and Clearsale.
CASAS BAHIA recently adopted applications including
Insider Connect in 2021, Awin Affiliate Marketing in 2021 and Linx Impulse in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of CASAS BAHIA’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates CASAS BAHIA’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete CASAS BAHIA technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.