St. Petersburg, 33716, FL,
United States
Catalina Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Catalina and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Catalina employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Catalina has purchased the following applications: Ascend SmartTouch Accounts Payable for AP Automation in 2015, Workday HCM for Core HR in 2014, Quadient Neopost IS-6000 for Mailing System in 2010 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Catalina is running and its propensity to invest more and deepen its relationship with Ascend Software , Workday , Infor or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Catalina revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Catalina intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ascend Software | Legacy | Ascend SmartTouch Accounts Payable | AP Automation | ERP Financial Management | n/a | 2015 | 2015 |
In 2015 Catalina deployed Ascend SmartTouch Accounts Payable. The Ascend SmartTouch Accounts Payable application is an AP Automation solution implemented to centralize invoice intake and approval for Catalina, a digital media company that processes between 900 and 1,000 invoices per month and maintains operations in the United States, France, Italy, the United Kingdom and Japan.
The implementation used Ascend SmartTouch Accounts Payable modules for capture and processing, including optical character recognition scanning, PO matching, line pairing, invoice locking for coding and approval, automatic line coding, and touch-free mail extraction for emailed invoices. Configuration focused on end to end workflow automation within Accounts Payable and Shared Services, with Ascend handling scanning to PO matching and enforcing coding and approval gates to reduce manual intervention.
Ascend was integrated with Catalina’s ERP stack, initially operating with Lawson ERP and later extended to interoperate with Workday as Catalina changed ERP systems, allowing Ascend to retain matching and line pairing logic outside the ERP. Keeping line pairing and matching inside Ascend rather than shifting it into the ERP reduced processing effort for those activities, with Catalina reporting about a one third reduction in time for line pairing when executed in Ascend.
Governance and rollout were driven by Shared Services leadership and senior management support, replacing spreadsheet based manual entry and physical invoice attachments with automated workflows and mail extraction. Catalina framed the deployment as a move toward touch free processing, noting 'Thanks to Ascend, we'll be as touch-free as possible', and standardized AP processing across regions while maintaining a lean staffing model.
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ERP Financial | ERP Financial Management |
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2015 | 2015 |
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ERP Financial | ERP Financial Management |
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2015 | 2015 |
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ERP Financial | ERP Financial Management |
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2020 | 2020 |
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Expense Management | ERP Financial Management |
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2011 | 2018 |
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Expense Management | ERP Financial Management |
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2019 | 2020 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday HCM | Core HR | HCM | n/a | 2014 | 2018 |
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Recruiting, Applicant Tracking System | HCM |
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2014 | 2014 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Quadient | Legacy | Quadient Neopost IS-6000 | Mailing System | ERP Services and Operations | n/a | 2010 | 2011 |
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Travel Management | ERP Services and Operations |
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2011 | 2018 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2017 | 2019 |
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Analytics and BI | Analytics and BI |
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2012 | 2012 |
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Data Warehouse | Analytics and BI |
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2022 | 2022 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2016 | 2016 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2015 | 2015 |
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2013 | 2013 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2012 | 2013 |
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SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Configure Price Quote (CPQ) | SPM |
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2017 | 2018 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Backup as a Service (BaaS) | IaaS |
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2013 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Database Management | IaaS |
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2010 | 2010 |
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