London, EC4M 7RB,
United Kingdom
Cdw Technographics
Cdw Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Cdw and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1086 Cdw employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Cdw has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Hubspot Marketing Automation for Marketing Automation in 2020, OneTrust CookiePro for Governance, Risk and Compliance in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cdw is running and its propensity to invest more and deepen its relationship with Cisco Systems , HubSpot , OneTrust or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cdw revenues, which have grown to $1.08 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cdw intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Cdw Tech Stack and Enterprise Applications
Cdw Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, CDW implemented Cisco Webex Meetings on their website. CDW uses Cisco Webex Meetings, an Audio Video and Web Conferencing solution from Cisco Systems, to provide browser-accessible meeting and webinar capability directly through their UK site.
The deployment centers on a web-embedded meeting interface that delivers core conferencing capabilities such as video conferencing, screen sharing, host controls, recording and attendee join workflows consistent with Audio Video and Web Conferencing functionality. The configuration is oriented toward client-facing interactions and professional services delivery, supporting sales demonstrations and remote client consultations via the public website. Administrative control and user provisioning are handled by internal IT and communications teams to maintain meeting settings, access policies and scheduling governance.
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Cdw CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Marketing Automation | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Cdw implemented Hubspot Marketing Automation to centralize digital campaign orchestration on its UK website. The deployment of Hubspot Marketing Automation is focused on web-driven lead capture and campaign execution for Cdw's professional services operations in the United Kingdom, with instrumentation directly on https://www.uk.cdw.com/ to capture visitor behavior and form submissions.
Configuration centered on standard Marketing Automation functional modules including email campaign management, landing pages and forms, contact database segmentation, nurture workflows, and marketing analytics. Hubspot Marketing Automation was used to create campaign orchestration and lead qualification processes, enabling automated contact scoring and targeted segmentation to support ongoing demand generation and content campaigns.
Operational scope covered Cdw's marketing and digital teams in the UK, with the implementation tied to the corporate website through HubSpot tracking and form handlers to collect leads and behavioral signals. Governance changes included defined campaign workflows, data stewardship for contact records, and marketing operations responsibilities for campaign build and cadence, aligning web content, demand generation, and marketing analytics practices under the Marketing Automation platform.
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Cdw TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OneTrust | Legacy | OneTrust CookiePro | Governance, Risk and Compliance | TRM | n/a | 2021 | 2021 |
In 2021, Cdw deployed OneTrust CookiePro on its UK public website to manage cookie consent and capture visitor tracking preferences. OneTrust CookiePro is used as a Governance, Risk and Compliance application to centralize consent capture and retain consent records for privacy governance.
The implementation embeds OneTrust CookiePro client-side scripts into the public web property, driving a consent banner and a user-facing preference center while persisting consent decisions tied to site sessions. Operational coverage is focused on privacy and compliance functions and support for digital marketing channels, with governance workflows orientated around documented consent capture, preference management, and central recordkeeping for regulatory and internal audit purposes.
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Cdw IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Cdw CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Cdw
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|---|---|---|---|---|---|---|
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Apps Being Evaluated by Cdw Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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