Celestino Greece Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Celestino Greece and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 450 Celestino Greece employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Celestino Greece has purchased the following applications: PayPal Braintree for Payment Processing in 2020, ContactPigeon Marketing for Marketing Automation in 2017, reCAPTCHA for Application Security (AppSec) in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Celestino Greece is running and its propensity to invest more and deepen its relationship with PayPal , ContactPigeon , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Celestino Greece revenues, which have grown to $45.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Celestino Greece intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP Financial Management | n/a | 2020 | 2020 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ContactPigeon | Legacy | ContactPigeon Marketing | Marketing Automation | CRM | n/a | 2017 | 2017 |
In 2017, Celestino Greece migrated from MailChimp to ContactPigeon Marketing, implementing ContactPigeon Marketing as its Marketing Automation platform. The initiative established a marketing CRM layer for the retailer, consolidating email campaign orchestration and automated customer journeys for Celestino Greece.
ContactPigeon Marketing was configured to support campaign automation, audience segmentation, on site retargeting, and lifecycle flows including welcome and abandoned cart sequences. Segmentation and automated triggers were used to drive targeted bulk campaigns and behaviorally triggered messages as part of the marketing automation architecture.
Operational coverage focused on marketing and e commerce functions within Celestino Greece, positioning ContactPigeon Marketing to manage both on site personalization and email channel execution. The deployment emphasized in platform campaign management and on site retargeting capabilities rather than bespoke third party integrations.
The implementation produced explicit results, including a 30% year over year increase in open rates, 58% year over year growth in sales from bulk campaigns, and measurable gains in average order value driven by welcome and abandoned cart flows. These outcomes reflect the combined use of campaign automation, segmentation, and on site retargeting within ContactPigeon Marketing.
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | reCAPTCHA | Application Security (AppSec) | CyberSecurity | n/a | 2021 | 2021 |
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