Shenzhen, 518000,
China
Centaline China Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Centaline China and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30000 Centaline China employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Centaline China has purchased the following applications: CITIC Telecom CPC Hosting for Application Hosting and Computing Services in 2023, OpenResty ENTERPRISE for Apps Development in 2020, StartDT GrowingIO CDP for Customer Data Platform in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Centaline China is running and its propensity to invest more and deepen its relationship with CITIC Telecom , OpenResty , StartDT or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Centaline China revenues, which have grown to $1.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Centaline China intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| CITIC Telecom | Legacy | CITIC Telecom CPC Hosting | Application Hosting and Computing Services | IaaS | n/a | 2023 | 2023 | In 2023, Centaline China implemented CITIC Telecom CPC Hosting to host and operate its public website. The deployment uses CITIC Telecom CPC Hosting as an Application Hosting and Computing Services platform to provide managed application hosting, compute capacity, network connectivity, and storage for web-facing workloads, and the implementation is focused on serving the corporate website and online property listings. Operational ownership is with Centaline China IT and web operations teams who manage provisioning, monitoring, security patching, and incident handling within the CITIC Telecom CPC Hosting environment. Configuration emphasizes standard application hosting components and platform services consistent with Application Hosting and Computing Services, and the CITIC Telecom CPC Hosting instance is embedded in the company public-facing website architecture to support digital customer engagement and online marketing functions. | |
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Domain Name System (DNS) | IaaS |
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2016 | 2016 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| OpenResty | Legacy | OpenResty ENTERPRISE | Apps Development | PaaS | n/a | 2020 | 2020 |
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| StartDT | Legacy | StartDT GrowingIO CDP | Customer Data Platform | CRM | n/a | 2022 | 2023 | Centaline China implemented StartDT GrowingIO CDP in 2022 for Customer Data Platform use across web, app and agent promotion channels in China. The deployment targeted private domain CRM and acquisition monitoring to unify identity and improve lead routing and channel ROI. The implementation used the StartDT GrowingIO CDP Customer Data Platform and advertising monitoring modules to build a OneID fusion and tag system, consolidating event tagging, audience segmentation and identity resolution workflows. Configuration included a centralized tag taxonomy, OneID driven profile stitching and rule based lead routing that fed operational CRM workflows. Data ingestion covered web analytics, mobile app events and agent promotion channel signals, with reconciled OneID profiles synchronized into private domain CRM and ad monitoring pipelines. Operational coverage spanned marketing, CRM operations and agent networks within Centaline China, enabling channel level acquisition monitoring and audience activation. Governance established centralized tagging ownership, OneID governance and lead routing rules managed by marketing and CRM operations, and rollout emphasized tag hygiene and identity stitching processes. The vendor case study attributes ad monitoring and OneID driven improvements to the StartDT GrowingIO CDP implementation, reporting approximately 50% uplift in effective conversion tied to the advertising monitoring and OneID driven routing. | |
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Marketing Analytics | CRM |
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2022 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2018 | 2018 |
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