Charter Global
One Glenlake Parkway, Suite 525,
Atlanta, 30328, GA,
United States
Atlanta, 30328, GA,
United States
1 888-326-9933
Professional Services
Charter Global Technographics
Charter Global Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Charter Global and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 850 Charter Global employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Charter Global has purchased the following applications: Drift AI Chatbot for Chatbots and Conversational AI in 2020, Microsoft 365 for Collaboration in 2016, Zoominfo Platform for Account Based Marketing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Charter Global is running and its propensity to invest more and deepen its relationship with Drift , Microsoft , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Charter Global revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Charter Global intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Charter Global Tech Stack and Enterprise Applications
Charter Global AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Charter Global deployed Drift AI Chatbot on its corporate website. Charter Global implemented Drift AI Chatbot, classified in the Chatbots and Conversational AI category, to provide automated conversational engagement for site visitors and to support demand generation activities.
The deployment centers on web-based conversational workflows and configured playbooks, using Drift AI Chatbot capabilities such as intent detection, automated responses, conversational lead qualification, and meeting scheduling. Configuration work emphasizes website targeting rules and message sequencing to capture and qualify inbound interest, with AI-driven message templates and escalation paths to live agents.
Operational ownership is aligned with digital engagement and revenue teams, with the Drift AI Chatbot supporting marketing and sales functions by accelerating inbound qualification and routing conversations to sales resources. Governance focuses on playbook versioning, message scripting, and ongoing tuning of conversational logic and visitor targeting on the corporate website.
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Charter Global Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Charter Global implemented Microsoft 365 as its enterprise productivity platform, aligning the deployment with the Collaboration apps category. Charter Global is a United States based professional services firm with approximately 850 employees, and the Microsoft 365 implementation provided cloud-native collaboration and productivity capabilities across the organization.
The Microsoft 365 deployment centers on corporate email and cloud document collaboration, with Charter Global using Office 365 Mail on their website for external contact routing. Administration is organized through Microsoft 365 management controls to standardize access, security, and mailbox provisioning, enabling consistent collaboration workflows for delivery, sales, and marketing teams. The implementation emphasizes email, shared document editing, and cloud file storage as the primary functional modules supporting cross-functional collaboration under the Collaboration category.
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Charter Global CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2020 | 2020 |
In 2020, Charter Global implemented Zoominfo Platform to support Account Based Marketing. The deployment places the Zoominfo Platform on the corporate website to capture visitor signals and enable account focused engagement workflows.
The implementation concentrates on core Account Based Marketing capabilities common to the category, including website visitor identification, contact and company enrichment, and intent data capture. Zoominfo Platform configuration is described in operational terms as supporting ABM segmentation, account scoring and targeted outreach planning for named accounts.
Operational coverage centers on marketing and demand generation teams and extends to sales enablement functions, with data from the website deployment feeding account lists and contact profiles used by those groups. The Charter Global Zoominfo Platform Account Based Marketing relationship is framed around enabling marketing and sales coordination through enriched account and contact intelligence.
Governance and process changes emphasize centralized data stewardship and campaign orchestration, aligning marketing workflows to account level engagement and ensuring inbound website signals are operationalized by account teams. Implementation scope remains focused on website integration and ABM workflow enablement rather than broad enterprise system replatforming.
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Charter Global PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Charter Global IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Charter Global
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Charter Global Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Charter Global IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Charter Global digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Charter Global Technographics
Charter Global is a Professional Services organization based in United States,
with around 850 employees and annual revenues of $100.0 million.
Charter Global operates a diverse technology stack with applications such as
Drift AI Chatbot, Microsoft 365 and Zoominfo Platform,
covering areas like Chatbots and Conversational AI, Collaboration and Account Based Marketing.
Charter Global has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Drift, Microsoft and Zoominfo.
Charter Global recently adopted applications including
ZoomInfo Chorus in 2021, Intuit Mailchimp in 2021 and Hubspot Marketing Automation in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Charter Global’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Charter Global’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Charter Global technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.