Bengaluru, 560037,
India
Chumbak Design Technographics
Chumbak Design Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Chumbak Design and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 270 Chumbak Design employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Chumbak Design has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2015, Maker for Web Content Management in 2021, Shopify for eCommerce in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Chumbak Design is running and its propensity to invest more and deepen its relationship with Microsoft , Maker , Shopify or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Chumbak Design revenues, which have grown to $11.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Chumbak Design intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Chumbak Design Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP Financial Management | n/a | 2015 | 2015 |
In 2015, Chumbak Design implemented Microsoft Dynamics AX as its ERP Financial application to centralize inventory, warehouse, order fulfillment and financial processes across its retail and e-commerce operations. The core deployment was executed between April 2015 and October 2015 with a specific focus on warehouse management implementation within Microsoft Dynamics AX and operationalizing a new warehouse with owned operations.
The implementation configured warehouse management and inventory management capabilities, order fulfillment workflows for e-commerce cut off windows, goods receipt and GRN control, vendor invoice processing and MIS reporting. Functional configuration emphasized posting of retail and e-commerce transactions into the ERP and WM layers, daily physical inventory cycles, tracking goods in transit and maintaining a 99 percent fill rate for store and online fulfillment.
Operational scope covered the Main distribution center, a Delhi warehouse operation and e-commerce channels, with processes for coordinating replenishment with planning and sourcing teams, monitoring 3PL activity and tracking consignments to stores, customers and distribution centers. Finance coordination was established for timely vendor bill processing and payments, and operational controls were put in place for sourcing cost effective packing materials, ensuring packing material availability and managing print requirements for merchandise like mugs.
Governance and process rules were explicit, including daily PI verification, ensuring GRN within 24 hours of receipt, same day e-commerce order fulfillment within cut off times, and automated or supervised stock allocation when e-commerce inventory fell below a five unit threshold. The program also specified MIS report publishing, control of operating costs and stated objectives to reduce in transit damages, improve manpower productivity and reduce end customer compliance issues.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Maker | Legacy | Maker | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Chumbak Design implemented Maker on its public website as a Web Content Management solution to centralize web publishing and content operations. The deployment of Maker supports Chumbak Design's retail website content lifecycle, providing the company with a unified platform for authoring, templating, media asset management, and scheduled publishing consistent with Web Content Management functional patterns.
Maker implementation was configured to manage product pages, promotional banners, editorial content, and imagery, using role-based authoring and approval workflows to separate editorial and merchandising responsibilities. Configuration emphasized reusable page templates and component-based content blocks to accelerate updates to the customer-facing storefront while preserving brand consistency across product and campaign pages.
Operational ownership for Maker sits with digital merchandising and marketing functions, who use the system for content updates, campaign sequencing, and asset version control. Governance was implemented through editorial approval workflows and published content scheduling to provide content staging and controlled rollouts on the website. Maker is referenced on Chumbak Design's site source, confirming its use as the Web Content Management application for web publishing activities.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Shopify | Legacy | Shopify | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022 Chumbak Design deployed Shopify as its primary eCommerce platform on the company website. The implementation uses Shopify to provision the public storefront, manage the product catalog and product pages, and operate the shopping cart and checkout workflows, with Shopify serving as the front-line content management and commerce engine for online retail sales.
Configuration emphasis appears on standard Shopify functional modules, including catalog and SKU management, inventory controls, order management and fulfillment settings, storefront theming and responsive publishing, and integrated payment and shipping configuration capabilities. Shopify is used as the site hosting and commerce orchestration layer, supporting merchandising, pricing, and customer-facing content updates through the platform's administrative console.
Operational responsibility for Shopify is aligned to the eCommerce, merchandising and marketing teams, who manage content updates, product lifecycle and order workflows through Shopify tools. Governance is centered on platform-based workflows and role-based access in Shopify, enabling continuous storefront updates and operational reporting for online retail operations.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Data Platform | CRM |
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2022 | 2022 |
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Customer Engagement | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2014 | 2014 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Chumbak Design
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Chumbak Design Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||