Rio de Janeiro, 20051-011,
Brazil
CICL Ooriginal Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by CICL Ooriginal and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 CICL Ooriginal employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that CICL Ooriginal has purchased the following applications: Perplexity for Generative AI Platforms in 2024, commercetools Commerce for eCommerce in 2024, Fidelizar Mais for Customer Loyalty in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems CICL Ooriginal is running and its propensity to invest more and deepen its relationship with Perplexity , commercetools , Fidelizar Mais or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing CICL Ooriginal revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for CICL Ooriginal intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Perplexity | Legacy | Perplexity | Generative AI Platforms | AI Development | n/a | 2024 | 2024 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| commercetools | Legacy | commercetools Commerce | eCommerce | eCommerce | n/a | 2024 | 2024 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Fidelizar Mais | Legacy | Fidelizar Mais | Customer Loyalty | CRM | n/a | 2022 | 2022 |
In 2022, CICL Ooriginal deployed Fidelizar Mais as its Customer Loyalty application on its public website. The implementation embedded Fidelizar Mais into the online storefront to capture customer registrations, manage loyalty accounts, and present rewards at checkout. The configuration leveraged Fidelizar Mais capabilities for customer profiles, points accumulation, rewards catalog, and campaign management consistent with Customer Loyalty functionality.
The deployment architecture is web integrated, with Fidelizar Mais operating as an external loyalty service invoked by the site front end and connected to site session and order event data. Operational ownership sits with marketing and e-commerce operations, impacting customer retention, promotional campaign execution, and customer service workflows for CICL Ooriginal's Brazil online channel. Governance centered on administrative access controls, reward rule configuration, and phased front-end widget rollout on the website.
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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