Ciena
7035 Ridge Road,
Hanover, 21076, MD,
United States
Hanover, 21076, MD,
United States
1 410-694-5700
Manufacturing
Ciena Technographics
Ciena Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Ciena and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8657 Ciena employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ciena has purchased the following applications: Demandbase ABX Cloud for Account Based Marketing in 2020, Microsoft Power BI for Analytics and BI in 2017, Rackspace Cloud for Application Hosting and Computing Services in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ciena is running and its propensity to invest more and deepen its relationship with Demandbase , Integrate , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ciena revenues, which have grown to $4.01 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ciena intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Ciena Data, Technology Stack, and Enterprise Applications
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Demandbase | Legacy | Demandbase ABX Cloud | Account Based Marketing | CRM | n/a | 2020 | 2020 | ||
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Account Based Marketing | CRM |
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2021 | 2021 |
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Customer Engagement | CRM |
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2023 | 2023 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation | CRM |
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2017 | 2017 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2020 | 2020 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | Larochelle Groupe Conseil | 2017 | 2018 | In 2017 Ciena engaged Larochelle Groupe Conseil for a parallel mandate as a Microsoft Power BI developer, delivering a prototype dashboard during July and August 2017. The engagement targeted proof of concept work to demonstrate Microsoft Power BI capabilities as part of Ciena's Analytics and BI efforts and to provide a tangible prototype for internal review. The developer work produced a prototype that emphasized core Analytics and BI capabilities in Microsoft Power BI, including Power Query data preparation, tabular data modeling, DAX calculations, and interactive visualizations with slicers and report-level measures. Deliverables were focused on Power BI Desktop report artifacts and interactive dashboard prototypes designed to surface operational and reporting metrics for stakeholder feedback. The engagement was scoped as a parallel development assignment, working directly with Ciena stakeholders to validate data models and visualization patterns for analytics and reporting business functions. Ciena Microsoft Power BI Analytics and BI work from this mandate established a prototype baseline to inform governance decisions and potential future rollout planning. | |
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Analytics and BI | Analytics and BI |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Rackspace Technology | Legacy | Rackspace Cloud | Application Hosting and Computing Services | IaaS | n/a | 2013 | 2013 | ||
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2002 | 2002 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2015 | 2016 |
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IT Service Management | ITSM |
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2018 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2018 | 2018 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Candidate Relationship Management | HCM |
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2018 | 2018 |
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Core HR | HCM |
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2014 | 2018 |
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Employee Engagement | HCM |
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2020 | 2020 |
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Learning and Development | HCM |
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2017 | 2017 |
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Onboarding | HCM |
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2014 | 2017 |
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Payroll | HCM |
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2014 | 2014 |
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Recruiting Chatbot | HCM |
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2020 | 2020 |
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Recruiting, Applicant Tracking System | HCM |
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2014 | 2014 |
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Talent Management | HCM |
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2022 | 2022 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2022 | 2023 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Intelligent Document Processing | Content Management |
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2019 | 2020 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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ERP Financial | ERP Financial Management |
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2016 | 2017 |
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ERP Financial | ERP Financial Management |
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2022 | 2023 |
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Expense Management | ERP Financial Management |
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2010 | 2010 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
|
2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2011 | 2011 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Ciena
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Ciena Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Ciena Technographics
Ciena is a Manufacturing organization based in United States,
with around 8657 employees and annual revenues of $4.01 billion.
Ciena operates a diverse technology stack with applications such as
Demandbase ABX Cloud, Microsoft Power BI and Rackspace Cloud,
covering areas like Account Based Marketing, Analytics and BI and Application Hosting and Computing Services.
Ciena has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Demandbase, Microsoft and Rackspace Technology.
Ciena recently adopted applications including
Squiz Engage & Convert in 2023, FreshDesk Customer Support in 2022 and SeekOut Grow in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Ciena’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Ciena’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Ciena technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.