Leicester, LE1 1QH,
United Kingdom
Cloudcall Group Technographics
Cloudcall Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Cloudcall Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 103 Cloudcall Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cloudcall Group has purchased the following applications: Slack Connect for Collaboration in 2022, Zoominfo Platform for Account Based Marketing in 2022, Amazon EC2 for Application Hosting and Computing Services in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cloudcall Group is running and its propensity to invest more and deepen its relationship with Salesforce , Zoiper , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cloudcall Group revenues, which have grown to $10.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cloudcall Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Cloudcall Group Tech Stack and Enterprise Applications
Cloudcall Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Slack Connect | Collaboration | Collaboration | n/a | 2022 | 2022 |
In 2022, Cloudcall Group implemented Slack Connect as part of its Collaboration tooling. The deployment includes embedding Slack Connect on the company website to surface channel-level messaging and enable external collaboration with customers and partners. The implementation makes use of Slack Connect capabilities such as shared channels, guest access controls, and real time messaging to manage externally facing conversations. The environment also lists Salesforce as a vendor platform.
Configuration emphasized channel and permission settings, message retention and notification policies, and web facing client integration to route inbound interactions from site visitors into controlled Slack channels. Governance work focused on external channel approvals and access controls with operational ownership aligned to customer facing teams, establishing formal rules for external membership and message handling. Slack Connect is therefore instrumented as a primary Collaboration application alongside the organizations Salesforce platform.
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PBX, VoiP and Phone Systems | Collaboration |
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2018 | 2018 |
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Cloudcall Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2022 | 2022 |
In 2022, Cloudcall Group implemented Zoominfo Platform and deployed the Zoominfo Platform on their website to support an Account Based Marketing approach. The website deployment is used to surface account and contact level signals directly from web interactions, enabling inbound visitor identification and enrichment at point of entry. This positions the application within the Account Based Marketing category and ties web engagement to account prioritization workflows.
Configuration emphasized account targeting and contact enrichment capabilities common to the Zoominfo Platform, including list building, firmographic enrichment, and intent-aligned segmentation to support targeted outreach. Site-level instrumentation captured visitor behavior and enriched profiles to convert anonymous visits into actionable account records, feeding segmented lists for outbound and inbound ABM campaigns. These configurations align with standard Account Based Marketing functional terminology such as account scoring, segmentation, and contact data hygiene.
The implementation integrated the Zoominfo Platform with Cloudcall Group’s website front end, with operational ownership concentrated in marketing and sales prospecting activities. Governance focused on aligning lead routing and data use policies to ensure enriched account signals were consumed by marketing and sales workflows. The narrative reflects a web-first deployment of Zoominfo Platform for Account Based Marketing use by Cloudcall Group in 2022.
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Cloudcall Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2017 | 2017 |
In 2017, Cloudcall Group implemented Amazon EC2 for Application Hosting and Computing Services to host and run its external website. The deployment positions Amazon EC2 as the primary compute layer supporting Cloudcall Group's web presence, with Amazon EC2 virtual machine instances used to run web servers and application processes for the site.
Configuration and operational patterns align with standard Amazon EC2 architectures, including instance-based compute, image-based provisioning, and AWS networking constructs such as virtual private cloud segmentation and security groups to manage network access. Operational scope centers on website infrastructure and affects engineering and platform operations teams responsible for provisioning, instance lifecycle management, and availability controls, while governance focuses on cloud configuration practices and instance-level operational procedures.
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Cloudcall Group
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Apps Being Evaluated by Cloudcall Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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