Daegu, 424830,
South Korea
Coating Mart Technographics
Coating Mart Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Coating Mart and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Coating Mart employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Coating Mart has purchased the following applications: Plateer Groobee for Personalization and Product Recommendations in 2021, MediaMath for Digital Advertising Platform in 2022, Sentry for Application Performance Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Coating Mart is running and its propensity to invest more and deepen its relationship with Plateer , MediaMath , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Coating Mart revenues, which have grown to $1.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Coating Mart intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Coating Mart Tech Stack and Enterprise Applications
Coating Mart eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Plateer | Legacy | Plateer Groobee | Personalization and Product Recommendations | eCommerce | n/a | 2021 | 2021 |
In 2021 Coating Mart deployed Plateer Groobee on its ecommerce website. Plateer Groobee is being used as a Personalization and Product Recommendations application to provide on-site product suggestions and behavioral targeting across the storefront.
Implementation centers on standard personalization capabilities within Plateer Groobee, including real-time behavioral segmentation, algorithmic recommendation flows, and a rules based merchandising layer. Configuration work focused on product to product recommendations, category level banners, and cart level suggestion widgets, with model parameters and merchandising rules exposed in the Plateer Groobee console.
The solution is delivered to the public site through a site integration that consumes the retailer product catalog and behavioral events, using typical client side tag deployment and API driven catalog ingestion to populate recommendation models. Operational coverage is concentrated on product detail pages, category listings, and the shopping cart, supporting ecommerce and marketing workflows for Coating Mart.
Governance and operations remain with the internal ecommerce and marketing contacts, who manage merchandising overrides, testing and rule updates through the Plateer Groobee administration interface. Rollout is organized as a phased site release and ongoing tuning cycle to refine recommendation rules and segmentation in the Personalization and Product Recommendations system.
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Coating Mart CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MediaMath | Legacy | MediaMath | Digital Advertising Platform | CRM | n/a | 2022 | 2022 |
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Tag Management | CRM |
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2018 | 2018 |
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Coating Mart ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Functional Software | Legacy | Sentry | Application Performance Management | ITSM | n/a | 2022 | 2022 |
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Coating Mart IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Coating Mart
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Coating Mart Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||