Tallahassee, 32308, FL,
United States
Coldwell Banker Hartung Technographics
Coldwell Banker Hartung Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Coldwell Banker Hartung and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Coldwell Banker Hartung employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Coldwell Banker Hartung has purchased the following applications: Constellation1 for Real Estate Property Management in 2025, GumGum for Artificial Intelligence Marketing in 2025, Microsoft 365 for Collaboration in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Coldwell Banker Hartung is running and its propensity to invest more and deepen its relationship with Constellation1 , GumGum , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Coldwell Banker Hartung revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Coldwell Banker Hartung intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Coldwell Banker Hartung Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Constellation1 | Legacy | Constellation1 | Real Estate Property Management | ERP Services and Operations | n/a | 2025 | 2025 |
In 2025, Coldwell Banker Hartung implemented Constellation1 Real Estate Property Management. Constellation1 is embedded on the firm's public website to operationalize listing presentation, centralized property records, and lead capture workflows for agents and prospective tenants. The deployment follows a SaaS delivery model with the application exposed to web visitors for listings and internal access for brokerage staff.
Functional modules in Constellation1 include property listing management, contact and lead management, lease and maintenance workflow tracking, and document storage, configured to support brokerage sales and property management operations within the firm. Governance centered on configuration controls and role based access for agents and property managers, with process changes focused on routing web captured leads into agent workflows and consolidating property data into Constellation1 for operational consistency.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2025 | 2025 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2025 | 2025 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Advertising Platform | CRM |
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2025 | 2025 |
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Digital Advertising Platform | CRM |
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2025 | 2025 |
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Digital Advertising Platform | CRM |
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2025 | 2025 |
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Digital Advertising Platform | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2025 | 2025 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2025 | 2025 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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IT Decision Makers and Key Stakeholders at Coldwell Banker Hartung
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Coldwell Banker Hartung Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||