Conbrae
Suite 22 13-29 Nichols Street,
Surry Hills, 2010, NSW,
Australia
Surry Hills, 2010, NSW,
Australia
61 2 9810 4319
Leisure and Hospitality
Conbrae Technographics
Conbrae Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Conbrae and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 135 Conbrae employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Conbrae has purchased the following applications: RMS POS for Point Of Sale in 2019, Quicktext for Chatbots and Conversational AI in 2021, Microsoft 365 for Collaboration in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Conbrae is running and its propensity to invest more and deepen its relationship with RMS Cloud , SevenRooms , The Access Group or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Conbrae revenues, which have grown to $11.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Conbrae intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Conbrae Tech Stack and Enterprise Applications
Conbrae ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RMS Cloud | Legacy | RMS POS | Point Of Sale | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019 Conbrae implemented RMS POS, adopting RMS POS as its Point Of Sale across properties to centralise hotel operations and standardise on-site billing. The rollout targeted dining and food and beverage venues in Australia and focused on operational integration between venue-level POS touchpoints and central hotel finance processes.
The implementation configured RMS POS to provide integrated POS touchpoints in all venues, instrumenting end-of-day reconciliation workflows and on-site billing capabilities. Configuration work emphasized transaction capture, consolidated billing for guest folios, and consistent shift close procedures to support finance and F&B operations.
Operational coverage included all dining and F&B outlets across the estate in Australia, with RMS POS acting as the primary Point Of Sale for venue transactions and a coordinated touchpoint for property operations. The deployment aligned POS transaction flows with central hotel operational processes, improving data consistency across outlets and enabling unified checkout and billing behavior.
Governance changes accompanied the technical rollout, with process standardisation for end-of-day reconciliation and billing workflows across venues and handoffs to finance teams. Following the rollout the case detail reports improved operational workflows and guest experience as direct outcomes of the integrated RMS POS touchpoints.
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Reservation and Booking Management | ERP Services and Operations |
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2021 | 2021 |
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Reservation and Booking Management | ERP Services and Operations |
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2020 | 2020 |
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Conbrae AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Quicktext | Legacy | Quicktext | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Conbrae deployed Quicktext on the Bannisters website to provide a customer-facing conversational interface for guests. The implementation leverages Quicktext as a Chatbots and Conversational AI solution, embedding a website chat widget that routes common queries to automated conversation flows and elevates complex interactions to human agents when required. Architecture centers on an embedded web client communicating with Quicktext conversational engines, with configuration tailored to hospitality use cases.
Quicktext was configured to support reservations and guest services workflows, providing automated responses for booking inquiries, availability checks, and frequently asked questions, reflecting standard Chatbots and Conversational AI capabilities such as intent detection and templated conversation scripts. Operational coverage is focused on the Bannisters public site and the business functions of reservations and front desk guest messaging. Governance emphasized iterative script updates, content curation, and defined handoff procedures from Quicktext automation to staff for exception handling.
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Conbrae Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, Conbrae implemented Microsoft 365 as its primary Collaboration platform, a deployment visible in references on the company public website. The Microsoft 365 implementation is positioned to support the leisure and hospitality operator’s corporate communication and collaboration needs across its organization, reflecting a cloud-first tenant architecture consistent with Collaboration deployments for a 135-employee business.
The Microsoft 365 deployment includes core Collaboration capabilities such as Exchange Online for corporate email routing, SharePoint Online for content and intranet publishing, Microsoft Teams for real-time communication and meetings, and OneDrive for user file sync and backup, with administration consolidated in a single Microsoft 365 tenant and Azure Active Directory identity layer. Public site references to Microsoft 365 indicate the tenant is active for corporate communications and content workflows, and governance emphasis is on centralized tenant administration, user provisioning and role-based access controls across corporate, front-of-house and back-of-house business functions.
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Conbrae eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2022 | 2022 |
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Conbrae CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2015 | 2015 |
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Conbrae PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2023 | 2023 |
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Conbrae IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Conbrae
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Conbrae Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Conbrae IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Conbrae digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Conbrae Technographics
Conbrae is a Leisure and Hospitality organization based in Australia,
with around 135 employees and annual revenues of $11.0 million.
Conbrae operates a diverse technology stack with applications such as
RMS POS, Quicktext and Microsoft 365,
covering areas like Point Of Sale, Chatbots and Conversational AI and Collaboration.
Conbrae has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as RMS Cloud, Quicktext and Microsoft.
Conbrae recently adopted applications including
SMTP Transactional Emails in 2023, WooCommerce in 2022 and Microsoft Clarity in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Conbrae’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Conbrae’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Conbrae technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.