Chennai, 600082,
India
Confworld India Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Confworld India and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Confworld India employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Confworld India has purchased the following applications: Mailatmars Platform for Marketing Automation in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Confworld India is running and its propensity to invest more and deepen its relationship with Mailatmars or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Confworld India revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Confworld India intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mailatmars | Legacy | Mailatmars Platform | Marketing Automation | CRM | n/a | 2024 | 2024 |
In 2024, Confworld India implemented Mailatmars Platform to support Marketing Automation for event marketing and researcher outreach across the Asia region. The Mailatmars Platform is employed to send conference announcements and calls for papers, with campaign content branded for Confworld CERADA and published via Mailatmars hosted campaign templates.
The implementation centers on email campaign and newsletter template capabilities, inferred from the vendor hosted templates that carry Confworld event content. Configuration appears to emphasize a centralized template library, scheduled campaign delivery, and audience list management to support the communications and events teams, with governance routed through template reuse and campaign approval workflows to maintain consistent researcher outreach and event promotion.
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