Warsaw, 02-092,
Poland
Continental Poland Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Continental Poland and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Continental Poland employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Continental Poland has purchased the following applications: Visa Authorize.Net for Payment Processing in 2022, Cludo Search for Application, Web and Enterprise Search in 2025, Motivation Direct Loyalty Platform for Customer Loyalty in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Continental Poland is running and its propensity to invest more and deepen its relationship with Visa , Cludo , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Continental Poland revenues, which have grown to $407.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Continental Poland intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cludo | Legacy | Cludo Search | Application, Web and Enterprise Search | Content Management | n/a | 2025 | 2025 |
In 2025 Continental Poland deployed Cludo Search on its website. Continental Poland implemented Cludo Search, an Application, Web and Enterprise Search solution, to provide centralized on-site search and product discovery for its Polish-facing website.
The deployment configures core Cludo Search capabilities including crawling and indexing of product and content pages, relevance tuning, autocomplete and typeahead query assistance, and built-in search analytics instrumentation. The implementation exposes Cludo Search through embedded site search UI components and relies on the vendor platform to handle query processing, ranking, and index updates.
Operational scope is the public Continental Poland website, supporting digital marketing, e commerce product discovery workflows, and customer experience teams in Poland. Governance is managed through the Cludo Search administrative console with site administrators handling relevance adjustments, query analytics review, and ongoing configuration changes to search behavior.
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Content Management | Content Management |
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2024 | 2024 |
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Digital Asset Management | Content Management |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IdeoSoftware | Legacy | Motivation Direct Loyalty Platform | Customer Loyalty | CRM | n/a | 2015 | 2015 |
In 2015, Continental Poland deployed the Motivation Direct Loyalty Platform to run the ContiOne B2B loyalty programme, using the Customer Loyalty application to reward partner car repair shops across Poland. The Motivation Direct Loyalty Platform, provided by IdeoSoftware, operated as a partner facing loyalty and CRM solution for B2B channel engagement and program management.
The implementation configured a two currency points system that separated transactional earn from promotional currency, enabling targeted seasonal promotions and product specific incentives. Functional capabilities implemented included partner account management, points accrual and redemption workflows, tiered reward mechanics, and campaign management for promoted products during key seasons.
Operational scope focused on partner car repair shops in Poland, impacting CRM, partner engagement, field sales influence, and marketing promotion workflows. Governance elements emphasized partner enrollment controls, points auditing processes, and campaign scheduling for seasonal pushes. The ContiOne programme increased uptake of promoted products during key seasons and improved purchase rates and brand visibility as reported in the published case study.
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2023 | 2023 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2018 | 2018 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2017 | 2017 |
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Apps Development | PaaS |
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2025 | 2025 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Security (AppSec) | CyberSecurity |
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2024 | 2024 |
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Endpoint Detection and Response (EDR) | CyberSecurity |
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2018 | 2018 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2023 | 2023 |
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