Pauls Valley, 73075, OK,
United States
Covercraft Industries Technographics
Covercraft Industries Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Covercraft Industries and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Covercraft Industries employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Covercraft Industries has purchased the following applications: Visa Authorize.Net for Payment Processing in 2016, Microsoft 365 for Collaboration in 2021, Microsoft Clarity for Marketing Analytics in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Covercraft Industries is running and its propensity to invest more and deepen its relationship with Visa , Microsoft , Listrak or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Covercraft Industries revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Covercraft Industries intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Covercraft Industries Tech Stack and Enterprise Applications
Covercraft Industries ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP | n/a | 2016 | 2016 |
In 2016, Covercraft Industries implemented Visa Authorize.Net on its website. Visa Authorize.Net functions as the companys Payment Processing gateway for online checkout, providing the authorization layer for card present and card not present transactions.
The deployment integrates Visa Authorize.Net into the ecommerce checkout and order capture flow, combining client side payment forms or hosted payment pages with server side API calls to submit authorization requests and receive transaction tokens. Functional capabilities implemented align with Payment Processing workflows and include transaction authorization, tokenization for stored credentials, basic fraud screening hooks, and settlement orchestration.
Operational coverage is focused on Covercrafts US online storefront and impacts ecommerce, finance, and customer service teams through order reconciliation and dispute handling processes. Governance elements described in the implementation center on embedding authorization and settlement steps into order management, defining PCI DSS scope reduction patterns via tokenization, and establishing operational procedures for transaction reconciliation and chargeback handling.
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Covercraft Industries Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Covercraft Industries implemented Microsoft 365 for Collaboration, with Microsoft 365 components surfaced on the company website. The public evidence indicates an active Microsoft 365 tenant tied to Covercraft Industries, and that Microsoft 365 services are being exposed externally through web properties.
Microsoft 365 provides core Collaboration capabilities including Exchange Online email, Microsoft Teams chat and meetings, SharePoint Online document libraries, and OneDrive file synchronization, and the implementation for a 150 person automotive business is likely aligned to those standard modules. Configuration signals are consistent with user provisioning, mailbox and site template management, document permissioning, and collaboration site organization to support cross functional content workflows.
Covercraft Industries Microsoft 365 Collaboration is positioned to support business functions such as marketing, product development, and operations for internal communications and document workflows. Governance and operational management are expected to rely on tenant level administration, role based access controls, group management, and sharing policy configuration to control access and external sharing.
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Covercraft Industries CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Clarity | Marketing Analytics | CRM | n/a | 2021 | 2021 |
In 2021, Covercraft Industries deployed Microsoft Clarity on its public website. Microsoft Clarity is used in the Marketing Analytics category and was embedded as client-side instrumentation to capture browser-based behavioral telemetry, including session recordings, heatmaps, click maps, scroll maps, and engagement metrics for website behavior analysis.
Operational ownership is centered on marketing and digital experience teams, with implementation scoped to the corporate website rather than back-office systems. The rollout emphasized page-level tagging and analytics instrumentation, with governance focused on configuring privacy controls and data sampling settings consistent with Microsoft Clarity deployments to support iterative UX and content evaluation.
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Covercraft Industries PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Quality Management | PLM and Engineering |
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2024 | 2024 |
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Covercraft Industries PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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Covercraft Industries IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Covercraft Industries CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Covercraft Industries
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Covercraft Industries Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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