Snellville, 30078, GA,
United States
Cowan International Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Cowan International and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Cowan International employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cowan International has purchased the following applications: Microsoft 365 for Collaboration in 2020, AkkenCloud Inbound Talent Marketing for Marketing Automation in 2015, GoDaddy for Application Hosting and Computing Services in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cowan International is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , AkkenCloud or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cowan International revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cowan International intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| AkkenCloud | Legacy | AkkenCloud Inbound Talent Marketing | Marketing Automation | CRM | n/a | 2015 | 2015 |
In 2015, Cowan International implemented AkkenCloud Inbound Talent Marketing. Apps Category:
The deployment consolidated globally distributed recruiting teams onto AkkenCloud's integrated platform to centralize front, middle and back office recruiting workflows and to address HR recruitment and talent branding across Canada and internationally. AkkenCloud Inbound Talent Marketing and associated recruiting modules were configured to support inbound candidate attraction, employer branding content, candidate nurturing workflows and coordinated requisition management, reflecting standard capabilities in inbound talent marketing and recruiting platforms.
Operational coverage emphasized Cowan International's Montreal operations and broader international recruiting teams, with role based access and coordinated content governance to standardize recruiter collaboration and candidate engagement. The rollout focused on unifying recruiting workflows and talent branding processes, and the reference indicates the implementation aimed to improve team coordination and productivity.
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Tag Management | CRM |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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