CPXi Technographics
CPXi Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by CPXi and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 203 CPXi employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that CPXi has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2022, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, Oracle NetSuite CRM for CRM in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems CPXi is running and its propensity to invest more and deepen its relationship with Oracle , Google , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing CPXi revenues, which have grown to $116.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for CPXi intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CPXi Tech Stack and Enterprise Applications
CPXi ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2022 | 2022 |
In 2022, CPXi implemented Oracle NetSuite ERP as its ERP Financial system. The deployment centralized core financial workflows for the US based media firm with 203 employees and $116,000,000 in revenue. The implementation focused on standardizing accounting, billing, and revenue processes across finance and revenue operations teams. Oracle NetSuite ERP was provisioned to support the company's financial close and reporting cadence.
Configuration emphasized core ERP Financial modules including general ledger, accounts receivable, accounts payable, billing, revenue recognition, and financial reporting, with automation of journal processing and billing workflows aligned to finance and revenue operations. The deployment established role based access and centralized financial controls to support governance and auditability, and used configurable workflows to reduce manual handoffs in invoicing and collections activities. Operational integrations and downstream connectors were subject to validation and sequencing during rollout planning.
|
CPXi Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, CPXi implemented Google Workspace (Formerly Google G-Suite). The deployment targeted Collaboration as the Apps Category and standardized cloud-hosted email and productivity tooling across the companys United States operations.
Google Workspace (Formerly Google G-Suite) was configured to provide core modules including Gmail, Google Drive, Google Docs, Google Sheets, Google Slides, Google Calendar, and Google Meet, enabling persistent document collaboration and virtual meetings. Administration used the centralized Google Admin console for tenant configuration, user and group provisioning, and workspace policy enforcement. Device and access management capabilities were applied to support multi-device access for corporate users.
Operational scope included corporate communications, content production, and client service teams at CPXi in the United States, aligning Collaboration to advertising and media workflow use cases. Governance emphasized standardized collaboration workflows and centralized account administration with role based access controls and staged user onboarding to operational teams. The implementation positioned Google Workspace as the primary Collaboration platform supporting CPXi business functions for internal communication and content collaboration.
|
CPXi CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | Direct from vendor | 2015 | 2015 |
In 2015, CPXi implemented Oracle NetSuite CRM in the cloud. The deployment provisioned Oracle NetSuite CRM as the central CRM platform for CPXi's commercial organization, supporting sales, account management, and client services within the media business. The procurement was direct from vendor and delivered as a cloud SaaS tenancy.
Configuration focused on core CRM modules including contact and account management, lead and opportunity management, sales pipeline workflows, campaign management, and executive reporting dashboards. Implementation work included role based access controls, custom record types and fields aligned to media buyer and publisher workflows, and automated activity and tasking to support account teams. Standard CRM constructs such as opportunity stages, forecasting workflows and dashboard visualizations were instrumented to provide consolidated visibility across client engagements.
Architecturally the solution was implemented as a cloud SaaS instance with API readiness to support integrations and centralized customer master data. Rollout was staged across CPXi’s commercial organization with a centralized CRM administration model, formalized data governance and defined record ownership and workflow rules to maintain data quality and consistent sales processes. Oracle NetSuite CRM was positioned to centralize customer data for commercial operations and downstream analytics while supporting sales and account management business functions.
|
 |
|
|
CRM | CRM |
|
2021 | 2021 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2011 | 2011 |
|
CPXi ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2016 | 2016 |
|
|
|
|
|
IT Service Management | ITSM |
|
2018 | 2018 |
|
CPXi IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2017 | 2017 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
IT Decision Makers and Key Stakeholders at CPXi
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
Director of Marketing | Director | Marketing | |
|
|
|
President, CMO | CXO | Finance | |
|
|
|
Chief Financial Officer | CXO | Finance | |
|
|
|
CEO and Founder | CXO | Finance | |
|
|
|
Chief Operating Officer | CXO | Finance | |
|
Apps Being Evaluated by CPXi Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from CPXi IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the CPXi digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD CPXi Technographics
CPXi is a Media organization based in United States,
with around 203 employees and annual revenues of $116.0 million.
CPXi operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Google Workspace (Formerly Google G-Suite) and Oracle NetSuite CRM,
covering areas like ERP Financial, Collaboration and CRM.
CPXi has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Google.
CPXi recently adopted applications including
Oracle NetSuite ERP in 2022, Automattic Jetpack CRM in 2021 and Akamai CDN in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of CPXi’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates CPXi’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete CPXi technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.