Crafter's Companion Limited
Aycliffe Business Park,
Newton Aycliffe, DL5 6,
United Kingdom
Newton Aycliffe, DL5 6,
United Kingdom
44 13 8866 3251
Retail
Crafter's Companion Limited Technographics
Crafter's Companion Limited Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Crafter's Companion Limited and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Crafter's Companion Limited employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Crafter's Companion Limited has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Algolia Search for Application, Web and Enterprise Search in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Crafter's Companion Limited is running and its propensity to invest more and deepen its relationship with Oracle , Adyen , Visa or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Crafter's Companion Limited revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Crafter's Companion Limited intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Crafter's Companion Limited Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Intuit QuickBooks Online | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2020 | 2020 |
In 2020, Crafter's Companion Limited implemented Oracle NetSuite ERP as a centralized ERP Financial platform to unify fragmented finance and inventory reporting across its multi-channel retail operations. The deployment was positioned to provide a single operational ledger connecting inventory, finance, planning, logistics and operations to support the company’s UK and US headquarters, warehouse operations, and direct-to-consumer ecommerce channels.
The implementation used NetSuite SuiteSuccess for Wholesale Distributors and configured core modules for financial management, order-to-cash, inventory control, work orders and assemblies, and demand planning. Crafter's Companion worked closely with the NetSuite Professional Services team and completed the remote rollout in approximately 90 days, focusing on configuration that supports high SKU counts and multi-channel order flows.
Oracle NetSuite ERP was integrated with existing commerce and fulfillment endpoints, replacing a mix of Brightpearl, Sage and Intuit QuickBooks Online for financial and inventory coordination. Integrations included the company’s Magento ecommerce platform and three US carriers, UPS, FedEx and USPS, plus DG International in the UK, to enable continuous order fulfilment across retail, TV shopping channels and direct web sales. Operational coverage spans headquarters and warehouse sites in the UK and California, with more than 25,000 active SKUs and around 60 staff across multiple departments interacting with NetSuite.
Governance and process changes emphasized unified reporting, reduced duplicate data entry and demand-driven inventory workflows, with work orders and assemblies feeding demand planning insights into inventory forecasting. Reported outcomes in the rollout included faster month-end close, more readily available information for cross-departmental teams, and an explicit efficiency improvement of 30 percent as operations moved off disconnected systems. Crafter's Companion signaled plans to extend integrations for CRM and warehouse data in 2021 to further enhance the ERP Financial footprint.
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013 Crafter's Companion Limited implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. Google Workspace (Formerly Google G-Suite) is surfaced on the company website and is used to deliver corporate email, calendaring, cloud file storage, and real-time document collaboration.
As a Collaboration deployment for a 200-employee retail organization, the implementation centers on Gmail for email routing, Calendar for scheduling, Drive for shared file repositories, Docs, Sheets, and Slides for collaborative authoring, and Meet for virtual meetings, all managed through the Google Workspace admin console. Operational scope covers corporate functions including marketing, e-commerce, customer service, and product teams, supporting content workflows and cross-team document sharing while relying on Workspace controls for account provisioning, domain management, and access permissions. Crafter's Companion Limited uses Google Workspace (Formerly Google G-Suite) as a Collaboration platform to support corporate communication and content collaboration.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Algolia | Legacy | Algolia Search | Application, Web and Enterprise Search | Content Management | n/a | 2021 | 2021 |
In 2021 Crafter's Companion Limited deployed Algolia Search on its public e-commerce website, using Algolia Search as the customer-facing search layer. The implementation targets the product catalog and site search experience on https://www.crafterscompanion.co.uk/, and aligns with the Application, Web and Enterprise Search category for web storefront search and merchandising.
The Algolia Search implementation includes standard search capabilities such as indexing of product records, relevance tuning, autocomplete and typeahead, and faceted navigation to support category and attribute filtering. Configuration work focused on search relevance and ranking rules, mapping product attributes for searchable and filterable facets, and embedding Algolia Search into the site search UI and search results pages.
Operationally the deployment is scoped to the public website and e-commerce function, impacting merchandising, customer experience, and online marketing workflows. Integration was implemented via the front-end search integration and periodic indexing of the product catalog using Algolia Search APIs, with governance oriented around relevance rules and merchandising controls to manage search behavior and listings.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2020 | 2020 |
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eCommerce | eCommerce |
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2016 | 2016 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Engagement | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Crafter's Companion Limited
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Crafter's Companion Limited Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Crafter's Companion Limited Technographics
Crafter's Companion Limited is a Retail organization based in United Kingdom,
with around 200 employees and annual revenues of $40.0 million.
Crafter's Companion Limited operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Google Workspace (Formerly Google G-Suite) and Algolia Search,
covering areas like ERP Financial, Collaboration and Application, Web and Enterprise Search.
Crafter's Companion Limited has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Google and Algolia.
Crafter's Companion Limited recently adopted applications including
Afterpay Clearpay in 2021, Algolia Search in 2021 and Awin Affiliate Marketing in 2021,
highlighting its ongoing modernization strategy.
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available to Premium subscribers.
Our research team continuously updates Crafter's Companion Limited’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
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