CraftMark Bakery
5202 Exploration Dr,
Indianapolis, 46241, IN,
United States
Indianapolis, 46241, IN,
United States
1 317-548-3929
Consumer Packaged Goods
CraftMark Bakery Technographics
CraftMark Bakery Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by CraftMark Bakery and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 CraftMark Bakery employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that CraftMark Bakery has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2017, Microsoft 365 for Collaboration in 2016, SensiWatch Platform for Real-Time Transportation Visibility in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems CraftMark Bakery is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Sensitech or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing CraftMark Bakery revenues, which have grown to $35.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for CraftMark Bakery intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CraftMark Bakery Tech Stack and Enterprise Applications
CraftMark Bakery ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, CraftMark Bakery implemented Oracle NetSuite ERP as its ERP Financial platform to centralize financial management for the 300-employee consumer packaged goods business. The deployment leveraged NetSuite's cloud-native SaaS architecture and was positioned to consolidate transactional finance into a single ERP Financial environment, aligning accounting and reporting processes under one system.
The implementation configured core financial modules within Oracle NetSuite ERP, including general ledger, accounts payable, accounts receivable, fixed asset accounting, financial reporting, and inventory costing controls. Configuration work emphasized standardized chart of accounts, period close workflows, and automated procure-to-pay and order-to-cash financial flows consistent with ERP Financial best practices for mid-market CPG operations.
Operational coverage included corporate finance, accounting, procurement, and production finance functions across the United States, with role-based access and segregation of duties controls implemented to support month-end close and auditability. Governance focused on centralized financial control, documented process workflows for transactional approval, and staged module rollouts to limit operational disruption while migrating transactional processing into the Oracle NetSuite ERP environment.
CraftMark Bakery Oracle NetSuite ERP ERP Financial implementation emphasized system-driven financial controls, standardized reporting, and process orchestration between finance and operations teams. The program prioritized configuration stability and governance over bespoke extensions, enabling a unified finance platform for the company.
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CraftMark Bakery Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, CraftMark Bakery deployed Microsoft 365 for Collaboration across its 300-employee United States operations. The Microsoft 365 deployment centered on core Collaboration capabilities including Exchange Online email, SharePoint Online content and intranet services, OneDrive for Business file synchronization, and Microsoft Teams for chat and conferencing. The implementation established a cloud-hosted Microsoft 365 tenant with centralized administration and identity managed through Azure Active Directory.
Operational coverage targeted corporate and back-office business functions including production support, sales, procurement, and finance, standardizing messaging and document collaboration across sites. CraftMark Bakery's public website shows use of Office 365 Mail, indicating the Microsoft 365 mail service is leveraged for website contact or external messaging workflows. Governance emphasized tenant-level administration, role based access controls and Microsoft 365 Collaboration controls for sharing and retention.
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CraftMark Bakery SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sensitech | Legacy | SensiWatch Platform | Real-Time Transportation Visibility | SCM | n/a | 2020 | 2020 |
In 2020 CraftMark Bakery implemented the SensiWatch Platform for Real-Time Transportation Visibility across its freezer and receiving warehouse operations. The deployment with vendor Sensitech centralized temperature telemetry and outbound shipment detection for cold chain product shipped across the world.
The SensiWatch Platform implementation integrated the Sensiwatch temp tale monitor system for continuous temperature capture and tied telemetry to warehouse management processes including FIFO and lot code tracking. It incorporated forklift productivity data from an Infolink crown monitor system to connect material handling events to case fill rate and daily performance dashboards. The rollout also incorporated Navisphere driver login and the dock yard manager system to surface detection time metrics and to coordinate departures across two shifts.
Operational scope focused on the freezer and receiving warehouse, aligning inventory tracking and lot code reconciliation with outbound shipment telemetry. Governance emphasized dock yard management workflows, shift handoffs, and daily review of case fill rate and detection time, with SensiWatch Platform event feeds used by warehouse and logistics teams to sequence departures and preserve cold chain integrity.
CraftMark Bakery used the SensiWatch Platform to cut waste by tracking temperature, lot codes, and case fill rates, while ensuring detection time metrics were monitored to keep shipments on time. The configuration established a single operational view linking Real-Time Transportation Visibility to warehouse inventory control, cold chain monitoring, and outbound logistics performance.
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CraftMark Bakery IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at CraftMark Bakery
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by CraftMark Bakery Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from CraftMark Bakery IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the CraftMark Bakery digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD CraftMark Bakery Technographics
CraftMark Bakery is a Consumer Packaged Goods organization based in United States,
with around 300 employees and annual revenues of $35.0 million.
CraftMark Bakery operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Microsoft 365 and SensiWatch Platform,
covering areas like ERP Financial, Collaboration and Real-Time Transportation Visibility.
CraftMark Bakery has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Microsoft and Sensitech.
CraftMark Bakery recently adopted applications including
Fastly in 2021, SensiWatch Platform in 2020 and Oracle NetSuite ERP in 2017,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of CraftMark Bakery’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates CraftMark Bakery’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete CraftMark Bakery technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.