AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Crawford Supply Tech Stack and Enterprise Applications

Crawford Supply ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Epicor Legacy Epicor ERP ERP Financial ERP n/a 2011 2011
In 2011, Crawford Supply implemented Epicor ERP as its core ERP Financial application. The deployment focused on the distributor's procurement and finance workflows within its United States operations, aligning ERP Financial functions with an organization of approximately 250 employees and $50 million in revenue. The Epicor ERP configuration emphasized finished goods purchasing and vendor management, using purchasing, vendor master and accounts payable capabilities native to the Epicor ERP platform. Configurations included purchase order processing, supplier lifecycle workflows, and inventory ledger integration to link procurement transactions to stock and cost control, consistent with ERP Financial functional patterns. Operational scope covered procurement, accounts payable and inventory control teams, with governance built around a centralized vendor master and defined purchase approval workflows. Rollout and process changes centered on standardizing procurement procedures, implementing role based access for ERP Financial functions, and formalizing vendor onboarding and purchase controls to support ongoing vendor management and finished goods purchasing.
Crawford Supply Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
In 2015, Crawford Supply implemented Microsoft 365 as its Collaboration platform. The US-based distribution company, employing approximately 250 people, adopted Microsoft 365 to standardize collaboration and content workflows across office, warehouse, and field teams. The Microsoft 365 implementation emphasizes core Collaboration capabilities, including Exchange Online for corporate email, SharePoint Online for intranet and document management, OneDrive for individual file sync, and Microsoft Teams for chat and meetings. Crawford Supply configured these modules to support departmental document libraries, shared calendars, and team communication channels consistent with common Collaboration functional workflows. The company's website references Microsoft 365, indicating use of Microsoft 365 services in external-facing contexts and suggesting the platform is surfaced for employee access or embedded content delivery. Operational coverage is company-wide across sales, operations, and distribution business functions within the United States. Governance around the Microsoft 365 rollout centers on centralized user access controls, role-based permissioning, and standardized collaboration policies, aligning IT and business owners to formalize document lifecycle and retention practices. Microsoft 365 serves as the collaboration backbone linking application-level modules to Crawford Supply business processes for customer service, vendor coordination, and internal operations.
Crawford Supply CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Invoca Legacy Invoca Call Tracking Call Tracking and Recording CRM n/a 2019 2019
In 2019, Crawford Supply implemented Invoca Call Tracking on its public website to instrument inbound phone conversions. Invoca Call Tracking, categorized as Call Tracking and Recording, was deployed at the site level using standard web instrumentation to enable dynamic number insertion and session-level call attribution. The deployment captures call metadata and audio where permitted, and maps phone interactions to originating web sessions and campaign parameters. Implementation scope is focused on the corporate website and digital marketing channels, supporting marketing driven lead capture and sales intake. Configuration emphasized call routing, call recording, and analytics modules to support marketing attribution and lead qualification workflows. Operational coverage centers on marketing and sales functions, with governance controls applied to campaign tagging, phone number pools, and recorded call retention policies. The implementation prioritized session stitching and call analytics reporting to make caller metadata and recorded interactions available to marketing and sales teams for campaign analysis and lead follow up.
Marketing Automation CRM 2016 2016
Crawford Supply IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2019 2019
Crawford Supply CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2018 2018

IT Decision Makers and Key Stakeholders at Crawford Supply

First Name Last Name Title Function Department Email Phone
Chief Financial Officer CXO Finance
Chief Operating Officer CXO Finance

Apps Being Evaluated by Crawford Supply Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Crawford Supply IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Crawford Supply digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Crawford Supply Technographics
Crawford Supply is a Distribution organization based in United States, with around 250 employees and annual revenues of $50.0 million.
Crawford Supply operates a diverse technology stack with applications such as Epicor ERP, Microsoft 365 and Invoca Call Tracking, covering areas like ERP Financial, Collaboration and Call Tracking and Recording.
Crawford Supply has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Epicor, Microsoft and Invoca.
Crawford Supply recently adopted applications including Invoca Call Tracking in 2019, Amazon CloudFront in 2019 and Mimecast Email Security in 2018, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Crawford Supply’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Crawford Supply’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Crawford Supply technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.