Potsdam, 13676, NY,
United States
Crawford Technologies USA Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Crawford Technologies USA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 Crawford Technologies USA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Crawford Technologies USA has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Terminus Chat Experiences for Chatbots and Conversational AI in 2021, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Crawford Technologies USA is running and its propensity to invest more and deepen its relationship with Oracle , Terminus , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Crawford Technologies USA revenues, which have grown to $22.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Crawford Technologies USA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2016 | 2016 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Terminus | Legacy | Terminus Chat Experiences | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Crawford Technologies USA deployed Terminus Chat Experiences on its website. The deployment uses Terminus Chat Experiences within a Chatbots and Conversational AI approach to provide real time visitor engagement and structured digital lead capture on the corporate site.
The implementation centers on an embedded web chat widget and configured conversational flows, including guided qualification dialogs and contact capture forms. Configuration elements observed include intent classification, reusable response templates, session routing rules, and administrative controls for updating conversational content and experience variants.
Operational scope is focused on the public corporate website and the buyer engagement pathway, supporting marketing led demand capture, sales qualification handoffs, and first line customer support interactions. No named backend integrations are reported in source material, so the observable integration surface is the site hosted chat experience and associated web deployment.
Governance appears oriented to centralized content ownership within marketing, with governance processes for script versioning and routing rule adjustments, and operational handoffs to sales or support when conversations require human follow up. Terminus Chat Experiences is restated as the implemented application to emphasize Crawford Technologies USA Terminus Chat Experiences Chatbots and Conversational AI deployment on the website.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
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Collaboration | Collaboration |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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