Hyderabad, 500027,
India
Cream Stone Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Cream Stone and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Cream Stone employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cream Stone has purchased the following applications: WordPress for Web Content Management in 2014, Froogal Enterprise eCommerce for eCommerce in 2023, Automattic Jetpack CRM for CRM in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cream Stone is running and its propensity to invest more and deepen its relationship with Automattic , Froogal , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cream Stone revenues, which have grown to $12.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cream Stone intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WordPress | Web Content Management | Content Management | n/a | 2014 | 2014 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Froogal | Legacy | Froogal Enterprise eCommerce | eCommerce | eCommerce | n/a | 2023 | 2023 |
In 2023, Cream Stone implemented Froogal Enterprise eCommerce to capture first-party customer data and operate a branded loyalty and rewards program across its Indian outlets. The deployment targeted the company’s leisure and hospitality operations and centered on customer engagement, order capture, and improving repeat visitation.
The implementation used Froogal Enterprise eCommerce's CRM, loyalty, and restaurant digital-ordering modules to provision customer profile management, loyalty point accrual and redemption workflows, and digital ordering orchestration for storefronts. Froogal Enterprise eCommerce was configured to maintain persistent first-party profiles, manage tiered rewards logic, and drive transactional triggers from digital orders.
Operational scope encompassed Cream Stone outlets across India, centralizing customer records and loyalty entitlements into a single Froogal CRM instance while routing order events through the platform’s restaurant ordering capability. The rollout emphasized unified customer identity and campaign execution across in-store and digital ordering channels, aligning marketing and store-level operations.
Froogal reported over 1 million customer records captured as part of the engagement and noted stronger repeat engagement, reflecting the capture and activation of first-party data through the Froogal Enterprise eCommerce deployment. Governance for the loyalty program was managed through platform administration and centralized customer data controls to sustain program consistency across sites.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2014 | 2014 |
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Customer Analytics | CRM |
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2023 | 2023 |
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Customer Data Platform | CRM |
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2019 | 2019 |
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Customer Engagement | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Loyalty | CRM |
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2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2016 | 2016 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Sockets Layer (SSL) | CyberSecurity |
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2015 | 2015 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2017 | 2017 |
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