Brooklyn, 11205, NY,
United States
Cumberland Packing Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Cumberland Packing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 436 Cumberland Packing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Cumberland Packing has purchased the following applications: Microsoft 365 for Collaboration in 2022, WordPress for Web Content Management in 2024, Gray Falkon for eCommerce in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Cumberland Packing is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Cumberland Packing revenues, which have grown to $90.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Cumberland Packing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2022 | 2022 |
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Collaboration | Collaboration |
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2023 | 2023 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WordPress | Web Content Management | Content Management | n/a | 2024 | 2024 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Gray Falkon | Legacy | Gray Falkon | eCommerce | eCommerce | n/a | 2023 | 2023 |
In 2023, Gray Falkon implemented its marketplace brand protection and channel control eCommerce solution for Cumberland Packing in the United States. The deployment targeted Amazon and Walmart marketplaces to remove unauthorized third party sellers and regain Buy Box ownership for Cumberland Packing.
The Gray Falkon application combined continuous marketplace monitoring, automated enforcement workflows for seller removal, and listing suppression capabilities to assert channel control. Configuration focused on seller identification, infringement detection, and escalation routing to enable rapid enforcement actions and Buy Box reclamation logic tied to active takedowns.
Operational coverage concentrated on Cumberland Packing's eCommerce and retail channel management functions across the United States, with direct operational interactions on Amazon and Walmart marketplace channels. Integrations emphasized marketplace access and enforcement APIs and orchestration to execute takedowns, manage listings, and align advertising spend with compliant seller sets.
The engagement recovered suppressed sales reported at more than $19M, removed 92 percent of sellers and 91 percent of listings within months, and improved ad spend ROI. These results reflect Gray Falkon's marketplace brand protection and channel control capabilities applied to Cumberland Packing's eCommerce operations.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Tag Management | CRM |
|
2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Domain Name System (DNS) | IaaS |
|
2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
Application Security (AppSec) | CyberSecurity |
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2024 | 2024 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2012 | 2012 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2022 | 2022 |
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