New York, 10016, NY,
United States
Davos Brands Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Davos Brands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 70 Davos Brands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Davos Brands has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2015, Suzy Insights for Community Management in 2017, GoDaddy for Application Hosting and Computing Services in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Davos Brands is running and its propensity to invest more and deepen its relationship with Google , Suzy , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Davos Brands revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Davos Brands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Suzy | Legacy | Suzy Insights | Community Management | CRM | n/a | 2017 | 2017 |
In 2017, Davos Brands implemented Suzy Insights as a Community Management application to centralize shopper and product research capabilities for its marketing organization. The deployment was scoped to support marketing led insight workflows at a 70 person consumer packaged goods company, positioning Suzy Insights to deliver rapid audience feedback and structured decision support.
Suzy Insights was configured to operate as a managed community environment with consumer panels, survey orchestration, audience segmentation, and real time reporting dashboards. Configuration emphasized short cycle studies and automated reporting to feed product development and marketing investment discussions, leveraging core Community Management functional workflows for recruitment, sampling, and insight distribution.
Governance was organized under the VP of Marketing with recurring insight sprints and manager review sessions to operationalize findings across commercial and product functions. As Daniel Mandelbaum VP of Marketing stated, 'With Suzy, I can go to my managers and explain to them, this is why we need to invest in a certain way, to be more pinpointed, more efficient, and with less waste,' reflecting explicit use of Suzy Insights to drive more pinpointed and efficient investment decisions.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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