Waalwijk, 5145 RA,
Netherlands
De Mandemakers Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by De Mandemakers Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6000 De Mandemakers Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that De Mandemakers Group has purchased the following applications: Hotjar for Customer Experience in 2022, Informatica Product 360 for Product Information Management in 2018, Informatica MDM Supplier 360 for Supplier Relationship Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems De Mandemakers Group is running and its propensity to invest more and deepen its relationship with Contentsquare , Informatica or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing De Mandemakers Group revenues, which have grown to $1.20 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for De Mandemakers Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2022 | 2022 |
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Informatica | Legacy | Informatica Product 360 | Product Information Management | eCommerce | n/a | 2018 | 2018 |
Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Informatica | Legacy | Informatica MDM Supplier 360 | Supplier Relationship Management | Procurement | n/a | 2017 | 2017 | In 2017, De Mandemakers Group implemented Informatica MDM Supplier 360 to create a single source of product truth for its broad range of kitchen, bathroom and home furnishings. The deployment positioned Informatica MDM Supplier 360 at the center of the company Supplier Relationship Management strategy, consolidating disparate product records and enabling standardized publishing to e-commerce and print channels. The implementation configured a centralized product information platform that enforces standardized attribute schemas, validation rules and reconciliation to produce one golden record per product. Informatica MDM Supplier 360 was used to onboard supplier feeds and supplemental product documentation, and to capture enriched product context drawn from employee knowledge for logistics, parts and assembly instructions. Functional capabilities implemented included product master reconciliation, data quality and standardization workflows, channel publishing for e-commerce and print, and a supplier portal to accept and validate supplier-submitted product data. Osudio deployed the solution and Squadra Group provided project management support, while the platform was connected to commercial and operational channels used by procurement, marketing, merchandising, product management, inside sales, e-commerce, IT and logistics. The supplier portal has onboarded ten kitchen suppliers to date, with roughly 40,000 product records uploaded and plans to increase supplier connectivity, demonstrating the application relationship between De Mandemakers Group, Informatica MDM Supplier 360 and Supplier Relationship Management business functions. Governance and rollout emphasized company wide adoption through steering committees, newsletters, presentations and workshops to drive cultural acceptance and data ownership. Outcomes explicitly reported include clearer customer communications, improved customer satisfaction, fewer product returns, broader commercial efficiencies and increased revenue opportunities, with continued work on supplier onboarding and product data enrichment to sustain Supplier Relationship Management capabilities. |
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