Boise, 83706, ID,
United States
Delta Dental of Idaho Technographics
Delta Dental of Idaho Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Delta Dental of Idaho and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Delta Dental of Idaho employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Delta Dental of Idaho has purchased the following applications: Microsoft 365 for Collaboration in 2021, SendGrid Email Marketing for Marketing Automation in 2022, Atlassian Jira Service Desk for IT Service Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Delta Dental of Idaho is running and its propensity to invest more and deepen its relationship with Microsoft , SendGrid , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Delta Dental of Idaho revenues, which have grown to $170.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Delta Dental of Idaho intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Delta Dental of Idaho Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SendGrid | Legacy | SendGrid Email Marketing | Marketing Automation | CRM | n/a | 2022 | 2022 |
In 2022, Delta Dental of Idaho implemented SendGrid Email Marketing as its primary Marketing Automation platform to support member communications and outreach across its marketing and customer experience programs. SendGrid Email Marketing is positioned to centralize campaign delivery, templated message design, and automated member journeys for a midmarket insurer with approximately 100 employees and broad community engagement responsibilities.
The SendGrid Email Marketing deployment focused on standard Marketing Automation capabilities including list segmentation, template management, campaign scheduling, personalization tokens, automation workflows, and delivery analytics. Configuration work emphasized reusable templates for policyholder notifications and community event promotion, setup of A B testing and engagement tracking, and integration of reporting dashboards to support monthly social and campaign metric reporting.
Integrations and operational coverage tied SendGrid Email Marketing to Delta Dental of Idaho’s digital ecosystem, connecting email content with WordPress CMS pages and multimedia hosted on Vimeo and YouTube, and enabling event-driven automation via Zapier. The implementation aligned with social channel management including Facebook, Instagram, LinkedIn, YouTube, and Google Business, and referenced Social Media Management Tools such as Sprout Social, HootSuite, and Zoho Social for calendar cohesion, while Survey Monkey was used for customer feedback capture. CRM connectivity was identified as a preferred integration to unify member records, and the platform was used by Marketing, Customer Experience, Digital/Web Experience, and Community Outreach teams.
Governance and process changes supported the rollout with a centralized content and social calendar, defined approval workflows between the Customer Experience Marketing Specialist and the VP of Customer Experience, and a training curriculum for ongoing team enablement. Monthly analytics routines were established to feed stakeholder customer journey mapping and campaign optimization, and customer feedback loops from online surveys were incorporated into action planning and content iteration.
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Marketing Automation | CRM |
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2022 | 2022 |
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Social Media Management | CRM |
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2022 | 2022 |
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Social Media Management | CRM |
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2022 | 2022 |
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Social Media Management | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2015 | 2015 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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Secure Email Gateways (SEGs), Archive as a Service (AaaS) | CyberSecurity |
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2022 | 2022 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Delta Dental of Idaho
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Delta Dental of Idaho Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||