Dentsu Asia Pacific
Guoco Tower 1 Wallich Street, #21-01,
Singapore, 78881,
Singapore
Singapore, 78881,
Singapore
65 6501 4900
Professional Services
Dentsu Asia Pacific Technographics
Dentsu Asia Pacific Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Dentsu Asia Pacific and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 11000 Dentsu Asia Pacific employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Dentsu Asia Pacific has purchased the following applications: Microsoft Dynamics 365 for Finance and Operations for ERP Financial in 2018, Zoom for Audio Video and Web Conferencing in 2020, DocuSign eSignature for Digital Signing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Dentsu Asia Pacific is running and its propensity to invest more and deepen its relationship with Microsoft , Zoom Video Communications , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Dentsu Asia Pacific revenues, which have grown to $5.20 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Dentsu Asia Pacific intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Dentsu Asia Pacific Tech Stack and Enterprise Applications
Dentsu Asia Pacific ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 for Finance and Operations | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Dentsu Asia Pacific implemented Microsoft Dynamics 365 for Finance and Operations as an ERP Financial solution to centralize core finance and operational workflows across its regional organization. The implementation was led from Singapore with Solution Architects facilitating requirements gathering, gap analysis, and the conversion of requirements into a Solution Blueprint.
Workstreams focused on the design, configuration and testing of core Dynamics 365 ERP modules, with teams developing prototypes and leading proof of concepts to validate architectural choices. The delivery included creation of conceptual and logical architecture documents and high level design artifacts to guide development and configuration activities.
The deployment included interfaces with third party applications into Microsoft Dynamics 365 for Finance and Operations, and technical coordination with database, operations, technical support and other IT areas. Operational coverage emphasized finance related processes alongside project teams and customer experience initiatives, aligning application behavior with business and project team requirements.
Governance activities established architecture strategies, a target application architecture and blueprints, and a strategic roadmap to promote reuse of shared business and technical components across projects. Architects provided high level design choices, recommended technical standards including coding standards and tools, and maintained a reference architecture to govern integrations and future extensions.
Ongoing responsibilities documented in the program included assessment and optimization of system design, review of user requirements, and provision of technical guidance during implementation and support. The approach emphasized repeatable architecture artifacts, solution blueprints and operational handoffs to sustain the Microsoft Dynamics 365 for Finance and Operations ERP Financial environment.
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Dentsu Asia Pacific Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Dentsu Asia Pacific implemented Zoom for Audio Video and Web Conferencing. The deployment is a cloud-hosted Zoom implementation that Dentsu uses directly on its public website, embedding Zoom meeting and live event interfaces to surface virtual sessions to clients and external audiences.
Zoom is used across client engagement, virtual events and internal collaboration, with the Audio Video and Web Conferencing capability supporting professional services delivery and account teams in the Asia Pacific region including the Singapore office. Operational control is described as centralized provisioning and meeting governance managed by corporate IT and communications, standardizing meeting access, scheduling and usage policies while surfacing hosted Zoom sessions on dentsu.com for external attendee interaction.
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Dentsu Asia Pacific Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2021 | 2021 |
In 2021, Dentsu Asia Pacific deployed DocuSign eSignature on their website. Dentsu Asia Pacific implemented DocuSign eSignature as a Digital Signing capability to support client contract execution and internal agreement workflows across its Asia Pacific operations.
The implementation centered on web-embedded signing and standard envelope workflows in DocuSign eSignature, including reusable document templates, recipient routing and authentication profiles, and automated signing sequences. Configuration emphasized template management and role-based signing order to streamline client onboarding and statement of work acceptance within client services and procurement functions.
Operational ownership aligned with corporate legal and operations teams for template governance and signature policy enforcement, and the deployment was surfaced through the public website to capture client-initiated agreements and approvals. The use of DocuSign eSignature on the website positions the application as the Digital Signing layer for client-facing contract flows and internal approval processes at Dentsu Asia Pacific.
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Enterprise Content Management | Content Management |
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2020 | 2020 |
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Web Content Management | Content Management |
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2020 | 2020 |
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Dentsu Asia Pacific CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Dentsu Asia Pacific ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Dentsu Asia Pacific IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Dentsu Asia Pacific CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Endpoint Management | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Dentsu Asia Pacific
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Financial Officer | CXO | Finance | |
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Regional Finance Director, APAC Operations and Transformation | Director | Finance | |
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S.E. Asia Finance Transformation Director | Director | Finance | |
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IT Manager | Manager | IT | |
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Apps Being Evaluated by Dentsu Asia Pacific Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Dentsu Asia Pacific IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Dentsu Asia Pacific digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Dentsu Asia Pacific Technographics
Dentsu Asia Pacific is a Professional Services organization based in Singapore,
with around 11000 employees and annual revenues of $5.20 billion.
Dentsu Asia Pacific operates a diverse technology stack with applications such as
Microsoft Dynamics 365 for Finance and Operations, Zoom and DocuSign eSignature,
covering areas like ERP Financial, Audio Video and Web Conferencing and Digital Signing.
Dentsu Asia Pacific has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Zoom Video Communications and DocuSign.
Dentsu Asia Pacific recently adopted applications including
Microsoft 365 in 2022, Cisco Webex Meetings in 2021 and DocuSign eSignature in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Dentsu Asia Pacific’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Dentsu Asia Pacific’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Dentsu Asia Pacific technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.