Denver, 80202-4200, CO,
United States
Denver Metro Convention & Visitors Bureau Foundation Technographics
Denver Metro Convention & Visitors Bureau Foundation Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Denver Metro Convention & Visitors Bureau Foundation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 58 Denver Metro Convention & Visitors Bureau Foundation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Denver Metro Convention & Visitors Bureau Foundation has purchased the following applications: Letsignit for Collaboration in 2022, Granicus Simpleview CMS for Content Management in 2015, Intuit Mailchimp for Marketing Automation in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Denver Metro Convention & Visitors Bureau Foundation is running and its propensity to invest more and deepen its relationship with Letsignit , CodeTwo , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Denver Metro Convention & Visitors Bureau Foundation revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Denver Metro Convention & Visitors Bureau Foundation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Denver Metro Convention & Visitors Bureau Foundation Tech Stack and Enterprise Applications
Denver Metro Convention & Visitors Bureau Foundation Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Letsignit | Legacy | Letsignit | Collaboration | Collaboration | n/a | 2022 | 2022 |
In 2022, Denver Metro Convention & Visitors Bureau Foundation implemented Letsignit. Letsignit is deployed as a Collaboration application and is used on their website to publish branded signature assets alongside outbound communications.
The deployment focuses on centralized signature management, template orchestration, and brand consistency controls consistent with Collaboration category capabilities. Configuration uses a cloud SaaS delivery model to host signature templates and assets centrally, enabling standardized templates and configurable variants for different roles and communication types.
Operational coverage extends across the organization of 58 employees, with primary ownership and day to day governance managed by marketing and communications teams. Governance practices emphasize a single source of truth for signature content, approval workflows for template changes, and embedding Letsignit assets on the public website to align web and email-facing brand presentation.
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Denver Metro Convention & Visitors Bureau Foundation Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Granicus | Legacy | Granicus Simpleview CMS | Content Management | Content Management | n/a | 2015 | 2015 |
In 2015, Denver Metro Convention & Visitors Bureau Foundation implemented Granicus Simpleview CMS to run its public website. Granicus Simpleview CMS serves as the organization level Content Management platform for visitdenver.com and centralizes web publishing and content delivery for destination marketing needs.
The deployment configured typical Content Management capabilities including templated page authoring, a media asset library, event and calendar content structures, SEO metadata controls, and taxonomy-driven URL management to support promotional and event pages. Editors and administrators use the Granicus Simpleview CMS interface to create, revise, and schedule content updates and event listings through role aligned publishing workflows.
Operational ownership is concentrated within marketing and communications, with the CMS governing public site content, event information, and promotional assets. The implementation focuses on site level content lifecycle management and does not indicate integration with back office transactional systems.
Governance is implemented through role based access, editorial approvals, and staged publishing processes to maintain brand consistency and event accuracy across the site. Configuration choices reflect a compact organizational footprint, prioritizing centralized administration and editor controls over distributed site management.
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Digital Asset Management | Content Management |
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2017 | 2017 |
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Denver Metro Convention & Visitors Bureau Foundation CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2017 | 2017 |
In 2017 Denver Metro Convention & Visitors Bureau Foundation implemented Intuit Mailchimp, deploying Intuit Mailchimp as its Marketing Automation platform on the public site visitdenver.com to centralize visitor and member communications. The implementation is centered on email marketing workflows and on-site audience capture to support ongoing tourism and events outreach.
Configuration emphasized core Marketing Automation capabilities including segmented audience lists, template driven email campaigns, campaign scheduling, automation workflows for new subscribers, and embedded signup forms on the Visit Denver website. Intuit Mailchimp was used to manage content templates and deliver recurring newsletters and event announcements, with basic send reporting and audience hygiene workflows in place.
Operational ownership rests with the marketing and visitor engagement team, with processes defined for subscriber consent, content calendar management, template governance, and audience list maintenance. The deployment scope is limited to digital marketing functions supporting visitor engagement and regional promotion, using Intuit Mailchimp to orchestrate email outreach driven from site captured leads.
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Marketing Automation | CRM |
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2019 | 2019 |
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Denver Metro Convention & Visitors Bureau Foundation IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Denver Metro Convention & Visitors Bureau Foundation CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Denver Metro Convention & Visitors Bureau Foundation
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Denver Metro Convention & Visitors Bureau Foundation Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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