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DesignMind Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by DesignMind and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 DesignMind employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that DesignMind has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2018, Microsoft 365 for Collaboration in 2015, IDG KickFire for Account Based Marketing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems DesignMind is running and its propensity to invest more and deepen its relationship with Greenhouse , Microsoft , IDG or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing DesignMind revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for DesignMind intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2018 | 2018 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IDG | Legacy | IDG KickFire | Account Based Marketing | CRM | n/a | 2018 | 2018 |
In 2018, DesignMind implemented IDG KickFire to gain company level intelligence on organizations visiting its website. IDG KickFire is an Account Based Marketing application that enabled DesignMind to surface anonymous company visitors and known prospects to inform content and lead qualification decisions.
Deployment focused on KickFire's company identification and prospect matching capabilities, engagement analytics that provide insight into levels of engagement and buying intent, and notification automation delivered through real time LIVE Leads Alerts and daily LIVE Leads Report emails. The configuration emphasized automated email delivery of high value lead signals so marketing and sales could act without needing to log into the platform.
KickFire was used to augment Google Analytics by providing company attribution and person to company mapping for web traffic, filling the gap DesignMind experienced with page level analytics alone. Operational coverage centered on the marketing function with direct impact on sales follow up, and the website became the primary marketing tool for content, SEO, and demand generation initiatives.
Vendor provided customer support and training to accelerate adoption and workflow changes, enabling DesignMind to instrument LIVE Leads workflows and use prospect validation to prioritize website and content optimization. As a result DesignMind received near real time high quality lead alerts and daily reports, and adjusted content and SEO strategies to improve searchability and drive qualified traffic, aligning with its stated marketing goals.
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Marketing Automation | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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