Tokyo, 100-0005,
Japan
House Do Technographics
House Do Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by House Do and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 825 House Do employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that House Do has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2015, Criteo Commerce Media Platform for Digital Advertising Platform in 2019, Amazon SES for Transactional Email in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems House Do is running and its propensity to invest more and deepen its relationship with Google , Criteo , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing House Do revenues, which have grown to $306.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for House Do intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
House Do Tech Stack and Enterprise Applications
House Do Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, House Do implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment covered the company’s corporate user base of approximately 825 employees across its Japan operations, establishing Google Workspace as the central environment for email and document collaboration.
The implementation configured core modules including Gmail, Calendar, Google Drive, Docs, Sheets, Slides, and Google Meet, administered through the Google Workspace admin console. Typical Collaboration capabilities such as domain-based email routing, shared drives for team content, real-time collaborative editing, calendar scheduling, and group distribution lists were provisioned to support daily workflows.
Google Workspace (Formerly Google G-Suite) is also observable on House Do’s public website, indicating corporate email and collaboration flows are provisioned under the House Do domain. Governance relied on centralized admin console controls for user provisioning, group and access management, and device and account policy enforcement, aligning collaboration controls with business functions including corporate communications, sales, and operations.
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House Do CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Criteo | Legacy | Criteo Commerce Media Platform | Digital Advertising Platform | CRM | n/a | 2019 | 2019 |
In 2019, House Do implemented the Criteo Commerce Media Platform on its public website housedo.co.jp, adopting the product as a Digital Advertising Platform to support site-level advertising and audience engagement. The deployment is centered on web integration, positioning the Criteo Commerce Media Platform to operate directly against the company website for commerce-driven advertising activities.
The implementation leverages standard Digital Advertising Platform capabilities, including audience targeting and segmentation, dynamic retargeting and product-based ad personalization, campaign management and scheduling, and measurement and reporting for performance monitoring. Configuration work focused on campaign setup, creative templates for personalized ads, and tag deployment to instrument user behavior and ad delivery, using the Criteo Commerce Media Platform as the central campaign engine.
Integration scope is explicitly website centric, with the platform integrated into housedo.co.jp via site tag implementation and commerce feed workflows to enable product-aware retargeting and inventory-based creative. Operational ownership resides with marketing and e-commerce functions, who use the platform for ongoing campaign orchestration and audience refinement across digital channels in Japan.
Governance was established around tag governance, campaign approval workflows, and routine reporting cadence to marketing stakeholders, aligning creative, data, and campaign operations around the Criteo Commerce Media Platform. House Do’s use of Criteo is focused on embedded site advertising capability, with the Digital Advertising Platform acting as the primary technology for commerce media activity on the corporate site.
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2020 | 2020 |
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House Do PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon SES | Transactional Email | PaaS | n/a | 2020 | 2020 |
In 2020, House Do implemented Amazon SES to support Transactional Email for website-driven customer notifications. The deployment uses Amazon Web Services infrastructure with Amazon SES integrated directly into the public website via SMTP or API calls, providing template-based message rendering, domain authentication, and standard delivery controls such as DKIM and SPF configuration.
Amazon SES at House Do handles website-originated transactional communications and is configured to manage bounce and complaint processing, suppression lists, and basic deliverability monitoring consistent with Transactional Email operations. Governance focuses on authenticated sending domains and inboxing hygiene, with configuration and operational controls embedded in the web application stack to centralize customer-facing notification flows.
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House Do IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2006 | 2006 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at House Do
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by House Do Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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