AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

DontBack Tech Stack and Enterprise Applications

DontBack ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
PayPal Legacy PayPal Braintree Payment Processing ERP n/a 2021 2021
DontBack Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoho Corp. Legacy Zoho Mail Collaboration Collaboration n/a 2021 2021
DontBack CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sovrn Legacy Sovrn Digital Advertising Platform CRM n/a 2023 2023
In 2023, DontBack implemented Sovrn on its website as a Digital Advertising Platform. Sovrn is deployed via client-side ad tags and scripts on DontBack's website to enable ad inventory management, ad delivery, and publisher yield optimization. DontBack Sovrn Digital Advertising Platform supports site monetization and ad operations for the retailer. The implementation focuses on core Digital Advertising Platform capabilities, including ad unit configuration, ad serving, header bidding orchestration, and reporting modules provided through Sovrn. Integration is limited to website tag deployment and downstream analytics or reporting endpoints as configured by the publisher. Operational coverage is single-site, with configuration and ad operations managed at the website level consistent with a small retail publisher operating with a lean team.
DontBack PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2024 2024
DontBack IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2025 2025
Content Delivery Network IaaS 2024 2024
Domain Name System (DNS) IaaS 2021 2021
DontBack CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Security (AppSec) CyberSecurity 2021 2021
Secure Sockets Layer (SSL) CyberSecurity 2020 2020
Secure Sockets Layer (SSL) CyberSecurity 2020 2020
Secure Sockets Layer (SSL) CyberSecurity 2021 2021

IT Decision Makers and Key Stakeholders at DontBack

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by DontBack Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from DontBack IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the DontBack digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD DontBack Technographics
DontBack is a Retail organization based in India, with around 25 employees and annual revenues of $1.0 million.
DontBack operates a diverse technology stack with applications such as PayPal Braintree, Zoho Mail and Sovrn, covering areas like Payment Processing, Collaboration and Digital Advertising Platform.
DontBack has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as PayPal, Zoho Corp. and Sovrn.
DontBack recently adopted applications including Cloudflare CDN in 2025, React in 2024 and Amazon CloudFront in 2024, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of DontBack’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates DontBack’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete DontBack technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.