Dotdash, Inc.
1500 Broadway,
New York, 10036, NY,
United States
New York, 10036, NY,
United States
1 212-204-4000
Professional Services
Dotdash, Inc. Technographics
Dotdash, Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Dotdash, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Dotdash, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Dotdash, Inc. has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, Lotame DMP for Data Management Platform in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Dotdash, Inc. is running and its propensity to invest more and deepen its relationship with GumGum , Google , Lotame or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Dotdash, Inc. revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Dotdash, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Dotdash, Inc. Tech Stack and Enterprise Applications
Dotdash, Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2019 | 2019 |
In 2019 Dotdash, Inc. deployed GumGum on the Verywell Health website to support Artificial Intelligence Marketing. The GumGum implementation was embedded into site page templates and ad inventory, leveraging contextual targeting and visual intelligence capabilities to align creative delivery with on-page content. The deployment operated at the website level and was configured to feed contextual signals into the site advertising workflow.
Operational responsibility sat with Dotdash marketing and site monetization teams, who used GumGum to augment content-aware ad placement and campaign targeting. Functional capabilities implemented included image and semantic analysis, contextual targeting, and server side decisioning for ad selection, aligned to editorial content flows. Governance introduced monitoring of contextual match rules and content adjacency reviews to ensure relevance and adherence to site policy.
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Dotdash, Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Dotdash, Inc. implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The Google Workspace (Formerly Google G-Suite) deployment is observable on the company website verywellhealth.com and is positioned to support content production and editorial collaboration across the organization.
The implementation leverages core Collaboration capabilities including Gmail for corporate email, Google Drive and shared drives for centralized content repositories, Google Docs, Sheets and Slides for concurrent authoring, Google Calendar for scheduling, and Google Meet for remote collaboration. Administrative configuration is applied through the Google Workspace admin console, using group provisioning, role based access controls and device management consistent with a 100 person professional services organization.
Operational coverage spans editorial, content operations, marketing and IT functions within Dotdash, Inc., with integrations focused on embedding collaborative authoring and asset storage into web content production workflows rather than enterprise back office systems. Governance centers on centralized user administration and content access policies to support distributed editorial workflows across the United States.
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Dotdash, Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Lotame | Legacy | Lotame DMP | Data Management Platform | CRM | n/a | 2018 | 2018 |
In 2018, Dotdash, Inc. implemented Lotame DMP on its Verywell Health website. Lotame DMP, a Data Management Platform, was deployed to centralize on-site audience signals and enable audience segmentation, profile enrichment, and activation workflows for marketing and advertising functions. The implementation used site tagging and cookie based identifiers to capture behavioral and contextual signals for profile construction and segment definition.
Configuration emphasized segment taxonomy, rule based cohort definitions, and data hygiene controls to maintain consistent audience definitions. Operational coverage focused on the Verywell Health site and affected audience development, digital marketing, and ad sales teams, with governance centered on tag governance, segment naming standards, and consent aligned data collection processes.
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Dotdash, Inc. TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Dotdash, Inc. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Dotdash, Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Dotdash, Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Dotdash, Inc. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Dotdash, Inc. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Dotdash, Inc. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Dotdash, Inc. Technographics
Dotdash, Inc. is a Professional Services organization based in United States,
with around 100 employees and annual revenues of $30.0 million.
Dotdash, Inc. operates a diverse technology stack with applications such as
GumGum, Google Workspace (Formerly Google G-Suite) and Lotame DMP,
covering areas like Artificial Intelligence Marketing, Collaboration and Data Management Platform.
Dotdash, Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as GumGum, Google and Lotame.
Dotdash, Inc. recently adopted applications including
comScore Activation in 2021, TUNE Partner Marketing Platform in 2021 and OneTrust Cookie Consent in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Dotdash, Inc.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Dotdash, Inc.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Dotdash, Inc. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.