Burr Ridge, 60527, IL,
United States
Drop Tank Technographics
Drop Tank Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Drop Tank and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Drop Tank employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Drop Tank has purchased the following applications: PayPal Enterprise for Payment Processing in 2020, Oracle Analytics Cloud for Analytics and BI in 2018, AWeber for Marketing Automation in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Drop Tank is running and its propensity to invest more and deepen its relationship with PayPal , Oracle , AWeber Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Drop Tank revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Drop Tank intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Drop Tank Tech Stack and Enterprise Applications
Drop Tank ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Enterprise | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020, Drop Tank implemented PayPal Enterprise for Payment Processing on its public website. The deployment leveraged PayPal Enterprise as the web payment gateway to process client payments for the companys Professional Services offerings, embedding hosted checkout flows and tokenization to minimize card data scope and support PCI aligned processing. PayPal Enterprise was configured for online authorization and capture workflows and merchant settlement, delivering centralized payment records for downstream financial reconciliation.
Operational coverage focused on the customer facing website and the finance function, with Sales and Finance using payment transaction data for invoicing and settlement reconciliation. Configuration and governance centered on checkout configuration, payment token lifecycle, and fraud screening controls, managed by internal IT and finance stakeholders. The implementation of PayPal Enterprise positioned Drop Tank to standardize its Payment Processing architecture across client billing and web checkout operations.
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Drop Tank Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Analytics Cloud | Analytics and BI | Analytics and BI | n/a | 2018 | 2018 |
In 2018 Drop Tank implemented Oracle Analytics Cloud to provide Analytics and BI for its business community, enabling both store level and partner-facing analysis. The deployment established Oracle Analytics Cloud as the centralized analytics platform for visualization and reporting across the organization.
The implementation focused on visualization and dashboarding capabilities, delivering store level sales dashboards and aggregated partner reports. Oracle Analytics Cloud was configured to support self service analytics and governed data models, enabling business users to explore sales trends while maintaining curated semantic models for consistency.
Operational coverage centered on the business community, with analytics access scoped for store level users to track sales and for partner stakeholders to consume aggregated purchasing trends. The environment was provisioned in Oracle Analytics Cloud and connected to Drop Tank data sources feeding sales and purchasing information, enabling near real time visualization and cross functional analysis.
Governance emphasized controlled access and published datasets, aligning business workflows so that store reporting and partner reporting use the same analytical definitions. Oracle Analytics Cloud empowers the business community to visualize that data, both at the store level to track sales, and in aggregate to help partners understand purchasing trends.
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Data Warehouse | Analytics and BI |
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2018 | 2018 |
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Drop Tank CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| AWeber Communications | Legacy | AWeber | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018 Drop Tank implemented AWeber as its Marketing Automation solution, deploying the AWeber instance directly on the company website to capture leads and manage subscriber communications. The deployment was scoped to support ongoing email outreach and on-site list growth for the firm’s marketing activities.
Configuration emphasized core Marketing Automation capabilities, including email campaign management, subscriber list segmentation, template customization, automated welcome and autoresponder sequences, and embedded signup forms. Implementation work focused on configuring broadcast email workflows and standardizing template and subscriber attributes to support repeatable campaign execution.
Integration work was limited to on-site instrumentation, using AWeber’s web form deployment to route signups into named lists and automated sequences. Operational ownership sat with the marketing and client communications function, which managed list governance, consent capture, and unsubscribe handling for compliance and ongoing communications.
Rollout was executed as an operational tool for marketing rather than an enterprise integration program, with governance centered on list hygiene, consent policies, and campaign scheduling. AWeber remains the published on-site email platform for Drop Tank’s marketing activities.
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Marketing Automation | CRM |
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2020 | 2020 |
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Drop Tank ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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Drop Tank IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Database Management | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Drop Tank
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| VP Technology | VP | IT | ||||
| Business Development Director | Director | Sales |
Apps Being Evaluated by Drop Tank Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||