dtac
18 True Tower, Ratchadapisek Road, Huai Khwang Subdistrict, Huai Khwang District,
Bangkok, 10310,
Thailand
Bangkok, 10310,
Thailand
66 2 202 8000
Communications
dtac Technographics
dtac Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by dtac and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2740 dtac employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that dtac has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2012, Workday HCM for Core HR in 2013, NetCracker BSS/OSS for OSS/BSS in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems dtac is running and its propensity to invest more and deepen its relationship with Oracle , Workday , Power Vision Group or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing dtac revenues, which have grown to $2.28 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for dtac intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
dtac Tech Stack and Enterprise Applications
dtac ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2012 | 2012 |
In 2012, dtac implemented Oracle E-Business Suite to address ERP Financial requirements. The implementation targeted Oracle E-Business Suite R12/11i as the application baseline and included custom point of sale ERP components developed with Oracle development tools.
The deployment covered core ERP Financial functional areas such as general ledger, accounts payable, accounts receivable and financial reporting, while also incorporating point of sale transaction capture and order posting into the financial ledger. Development and configuration work used SQL and PL/SQL, Oracle Developer for reports and pre-printed forms, Oracle Discoverer, and XML Publisher for formatted output and reporting.
Integration work connected POS systems to Oracle E-Business Suite to enable transaction flow into finance modules, and operational ownership was held by the Corporate Application and ERP Development team. System integration testing and user acceptance testing were executed to validate custom POS processes and financial workflows.
Governance and application support were delivered through ongoing analysis, design, development, SIT, UAT and issue resolution managed by the supervisor of the Corporate Application and ERP Development Team. Oracle E-Business Suite served as the central ERP Financial application for dtac, supporting finance and retail transaction functions within the organization.
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ERP Financial | ERP |
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2006 | 2018 |
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dtac HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday HCM | Core HR | HCM | n/a | 2013 | 2013 |
In 2013, dtac implemented Workday HCM as its Core HR application. The implementation was led from dtac People Group HRIS leadership in Thailand and aligned with Telenor’s global HR system program, covering hire-to-retire workflows and core human resources operations across recruitment, employee records, performance and pay review exercises, and employee engagement survey processes.
Workday HCM deployment included configuration of security and local administrator roles, change request management, and a suite of HR reporting capabilities. The HRIS was instrumented with custom report writing and HR dashboard development to support management decision making, and the implementation scope explicitly included Payroll, Time attendance and Overtime modules integrated with the Workday system.
Integrations were established and monitored between Workday HCM and local payroll infrastructure, including the PowerVision payroll system, with formal oversight of HR-relevant interfaces and information security management. The project also coordinated with Telenor Global and the Workday project team to ensure data flow and consistency between local and global HR instances.
Governance and process changes were formalized through business process analysis, stakeholder mapping, and a documented change management program that included communication plans, pre- and post-launch readiness activities, user guides and system training. Operational ownership encompassed day-to-day HRIS operations, local administrator and security partner responsibilities, and a dedicated change request and incident resolution process.
Outcomes recorded during the initiative included a successful delivery of the Workday System within stated time, cost and quality standards, with dtac staff performing roles such as Business Process Lead and Project Manager for the Human Capital Management implementation. Ongoing HRIS responsibilities retained by dtac included report production, confidential employee record management and continued oversight of integrations and system security.
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Learning and Development | HCM |
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2006 | 2018 |
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Payroll | HCM |
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2012 | 2012 |
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Recruiting, Applicant Tracking System | HCM |
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2014 | 2014 |
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dtac ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NEC Corporation | Legacy | NetCracker BSS/OSS | OSS/BSS | ERP Services and Operations | n/a | 2013 | 2014 |
In 2013, dtac implemented NetCracker BSS/OSS from NEC Corporation as its OSS/BSS platform. The vendor listing on NetCracker's archived customer page identifies dtac as a named customer for NetCracker BSS/OSS, confirming the procurement and deployment year.
The implementation addressed core OSS/BSS functional areas consistent with the category, including billing and revenue management, customer care and order management, service assurance, and network inventory and mediation capabilities. NetCracker BSS/OSS was positioned to centralize service lifecycle workflows, supporting order to activation and fault to resolution processes across commercial and operational teams.
Operational coverage emphasized telecommunications business functions, aligning IT, network operations, customer service and billing organizations around a unified OSS/BSS stack. Typical integration touchpoints for this class of implementation include provisioning interfaces to network layers, mediation and data collection, inventory synchronization and upstream customer management processes, although specific third party systems are not disclosed.
Governance for the NetCracker BSS/OSS deployment would be expected to follow program office controls with phased module activation and process standardization for order handling and incident workflows. The public vendor listing establishes dtac as a production user of NetCracker BSS/OSS within the telecom operations environment in Thailand.
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dtac Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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dtac CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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dtac ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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dtac TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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dtac PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2012 | 2012 |
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Transactional Email | PaaS |
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2017 | 2017 |
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dtac IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2007 | 2007 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at dtac
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Financial Officer | CXO | Finance | |
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Senior Manager, Corporate Application & ERP System analyst Team Lead | Manager | IT | |
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VP, Head of Fixed Assets Accounting Department | VP | Investment | |
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EVP, Chief Business Officer | CXO | Finance | |
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SVP Head of Finance Operations | VP | Finance | |
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VP Product and IT | VP | IT | |
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AVP, People Partner | VP | HR | |
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VP, HR Business Partner | VP | HR | |
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Manager, HRBP | Manager | HR | |
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AVP, Head of HRIS Unit | VP | HR | |
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SVP, Head of Reward Management | VP | HR | |
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Head of Talent Acquisition | Director | HR | |
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SVP, Head of People Partners and Talent Acquisition | VP | HR | |
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Talent Acquisition Manager | Manager | HR | |
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Talent Acquisition Manager | Manager | HR | |
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Apps Being Evaluated by dtac Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from dtac IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the dtac digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD dtac Technographics
dtac is a Communications organization based in Thailand,
with around 2740 employees and annual revenues of $2.28 billion.
dtac operates a diverse technology stack with applications such as
Oracle E-Business Suite, Workday HCM and NetCracker BSS/OSS,
covering areas like ERP Financial, Core HR and OSS/BSS.
dtac has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Workday and NEC Corporation.
dtac recently adopted applications including
Dynatrace APM in 2021, OneTrust Cookie Consent in 2021 and DigitalOcean Droplets in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of dtac’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates dtac’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete dtac technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.