Elty Technographics
Elty Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Elty and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Elty employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Elty has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2014, edrone for eCommerce in 2021, Google Tag Manager for Tag Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Elty is running and its propensity to invest more and deepen its relationship with Google , edrone , Shoper or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Elty revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Elty intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Elty Tech Stack and Enterprise Applications
Elty Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014, Elty implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment serves a 10 employee distribution company based in Poland and provides company wide email, document collaboration and calendar services for core business functions. The implementation is visible on Elty's website and supports order processing, supplier communication and internal administration workflows.
Configuration centers on standard Google Workspace modules, including Gmail, Google Drive, Google Docs, Google Sheets, Google Calendar, Google Meet and the Admin console, with administrative controls for user provisioning, domain management and security settings. The rollout is maintained centrally through the Google Workspace Admin console and is used by all employees for desktop and mobile access to collaboration artifacts, email and scheduling. Governance is organized around centralized account administration and group based access controls to segregate operational workflows by function.
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Elty eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| edrone | Legacy | edrone | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021 Elty implemented edrone on its public website as the primary eCommerce engagement and automation layer. The deployment for edrone is focused on on-site instrumentation and customer engagement for a small Polish distributor operating with a compact team, positioning edrone as the central eCommerce tool for customer interaction and campaign orchestration.
The implementation uses web-facing integration patterns typical of eCommerce platforms, capturing customer behavior and session data to enable modules such as behavioral segmentation, on-site personalization, product recommendations, automated email campaigns, and marketing analytics. Operational ownership is concentrated in a small marketing and e-commerce operations group, with configuration and campaign governance handled through edrone administrative interfaces and lightweight internal processes to manage segmentation, content rules, and consent controls.
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eCommerce | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2020 | 2020 |
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Elty CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2016 | 2016 |
In 2016, Elty implemented Google Tag Manager on its public website. Google Tag Manager was configured as the central Tag Management container to manage client-side tracking snippets, triggers, and variables across product and content pages. Deployment emphasized container-based versioning and tag templates to reduce direct code changes on the site.
Operational responsibility for the Google Tag Manager container was concentrated within web and marketing operations, reflecting the company's small 10 person structure and focus on online distribution workflows. Implementation included creation of a dataLayer pattern for event taxonomy, configuration of pageview and event triggers, and use of built-in variables to standardize data collection across pages. Governance relied on container versioning and publish workflows to stage changes, minimizing developer involvement for routine tag updates.
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Elty IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Elty
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Elty Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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