Etola-yhtiöt Technographics
Etola-yhtiöt Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Etola-yhtiöt and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1300 Etola-yhtiöt employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Etola-yhtiöt has purchased the following applications: GEP OpusCapita Source-to-Pay AP Process Automation for AP Automation in 2015, Microsoft 365 for Collaboration in 2018, Intuit Mailchimp for Marketing Automation in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Etola-yhtiöt is running and its propensity to invest more and deepen its relationship with GEP , Microsoft , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Etola-yhtiöt revenues, which have grown to $510.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Etola-yhtiöt intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Etola-yhtiöt Tech Stack and Enterprise Applications
Etola-yhtiöt ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GEP | Legacy | GEP OpusCapita Source-to-Pay AP Process Automation | AP Automation | ERP | n/a | 2015 | 2015 |
In 2015 Etola-yhtiöt implemented GEP OpusCapita Source-to-Pay AP Process Automation to accelerate purchase invoice handling and automate accounts payable workflows, aligning the company with AP Automation capabilities. The deployment established e-invoice receiving and implemented Invoice Automation with OpusCapita to create a smooth process for processing purchase invoices that previously required substantial manual work.
The implementation centered on AP Automation functional capability for e-invoice intake and automated invoice processing, including invoice capture, validation and workflow-based routing to reduce manual touchpoints. GEP OpusCapita Source-to-Pay AP Process Automation was positioned to standardize AP operations within Etola-yhtiöt, restructuring invoice handling processes and enabling electronic routing and exception handling across accounts payable.
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Etola-yhtiöt Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Etola-yhtiöt implemented Microsoft 365 to modernize its Collaboration platform. The deployment targeted the companys 1300 employees across Finland and established cloud-hosted productivity and communication services for corporate and field teams.
The Microsoft 365 rollout included Exchange Online as the primary mail platform, which is surfaced as Office 365 Mail on their website, and standard collaboration services such as Microsoft Teams, SharePoint Online, and OneDrive for Business to support document collaboration, team communication, and file synchronization. Configuration work focused on mailbox provisioning, shared mailboxes for group communication, team sites for cross functional projects, and file access policies aligned with distribution workflows.
Architecturally the implementation was provisioned as a centralized Microsoft 365 tenant using Azure Active Directory for identity and access management, enabling single sign on and role based access controls across services. The tenant model consolidated email routing, directory synchronization, and cloud storage, while exposing Office 365 Mail as the public facing email service referenced on the corporate website.
Governance centered on centralized administration, user lifecycle provisioning, and mailbox lifecycle policies to support sales, logistics, and back office functions within Etola-yhtiöt. Change management and administrative role separation were applied to align Collaboration service ownership with IT and business process owners, while adoption efforts emphasized consistent communication and standard collaboration patterns across the organization.
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Etola-yhtiöt CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018 Etola-yhtiöt deployed Intuit Mailchimp as its Marketing Automation platform to centralize email marketing for the distribution group. Etola-yhtiöt is a Finland based distribution company with about 1,300 employees and uses Intuit Mailchimp to manage campaign orchestration, audience segmentation, and email delivery for commercial and customer communications.
The Intuit Mailchimp implementation leverages standard Marketing Automation capabilities such as campaign management, audience segmentation, email templates, automated workflows, and reporting, configured to support subscription lists and targeted communications. Configuration extends to email authentication and deliverability, evidenced by MailChimp SPF entries published on Etola-yhtiöt's website, which anchor DNS level SPF records for authenticated sending.
Operational coverage is centered on marketing and commercial communication functions across Etola-yhtiöt's Finland operations, with governance practices aligned to campaign approval workflows, subscriber consent management, and data hygiene consistent with Marketing Automation deployments in EU markets. The deployment emphasizes centralized campaign orchestration and deliverability controls, and no specific third party integrations or implementation partners were specified.
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Etola-yhtiöt PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
 |
|
|
Transactional Email | PaaS |
|
2019 | 2019 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Etola-yhtiöt IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Etola-yhtiöt
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Etola-yhtiöt Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Etola-yhtiöt IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Etola-yhtiöt digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Etola-yhtiöt Technographics
Etola-yhtiöt is a Distribution organization based in Finland,
with around 1300 employees and annual revenues of $510.0 million.
Etola-yhtiöt operates a diverse technology stack with applications such as
GEP OpusCapita Source-to-Pay AP Process Automation, Microsoft 365 and Intuit Mailchimp,
covering areas like AP Automation, Collaboration and Marketing Automation.
Etola-yhtiöt has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as GEP, Microsoft and Intuit.
Etola-yhtiöt recently adopted applications including
Twilio Sendgrid in 2021, Amazon SES in 2019 and Microsoft 365 in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Etola-yhtiöt’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Etola-yhtiöt’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Etola-yhtiöt technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.