AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Expivia Interaction Marketing Group Tech Stack and Enterprise Applications

Expivia Interaction Marketing Group Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2013 2013
Expivia Interaction Marketing Group CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CallRail Legacy CallRail Call Tracking Call Tracking and Recording CRM n/a 2020 2020
In 2020, Expivia Interaction Marketing Group implemented CallRail Call Tracking as a web-based solution. The deployment is categorized as Call Tracking and Recording and is instrumented on Expivia's website to capture inbound phone leads and attribute call volume to digital marketing channels, supporting marketing and client engagement functions. CallRail Call Tracking was configured to provide core Call Tracking and Recording capabilities, including call attribution, call recording, dynamic number insertion for channel-level attribution, and session-level analytics consistent with category expectations. The implementation emphasizes session linkage between web visits and phone events to enable attribution reporting and basic conversion analysis for demand generation efforts. Operationally the solution is centralized on the company website and used by marketing and client services workflows to surface lead details and call recordings for follow up. Governance practices align with call capture and recording norms, with standardized tracking across web properties and documented processes for access to recordings and attribution reports.
CRM CRM 2017 2017
Customer Experience CRM 2018 2018
Digital Advertising Platform CRM 2020 2020
Marketing Analytics CRM 2017 2017
Marketing Analytics CRM 2018 2018
Marketing Analytics CRM 2019 2019
Marketing Automation CRM 2021 2021
Expivia Interaction Marketing Group ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
RayGun Legacy RayGun Application Performance Monitoring Application Performance Management ITSM n/a 2019 2019
In 2019, Expivia Interaction Marketing Group implemented RayGun Application Performance Monitoring on its public-facing website. Expivia Interaction Marketing Group deployed RayGun Application Performance Monitoring as an Application Performance Management capability to support engineering and digital channel observability across the company web estate. The RayGun Application Performance Monitoring deployment was instrumented at the application layer to capture error monitoring and crash reporting, performance metrics, transaction tracing, and real user monitoring consistent with Application Performance Management workflows. Configuration efforts focused on in-application instrumentation, sampling and retention settings, and alerting rules to surface exceptions and slow transactions to technical teams. Operational coverage centered on the company website and associated web application codebase, with monitoring ownership placed with engineering and DevOps teams for incident triage and continuous diagnostics. Governance included formalized alerting thresholds and incident notification flows to align monitoring signals with existing troubleshooting and release processes.
Expivia Interaction Marketing Group IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2017 2017
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2017 2017
Application Hosting and Computing Services IaaS 2019 2019
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Expivia Interaction Marketing Group

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Expivia Interaction Marketing Group Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Expivia Interaction Marketing Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Expivia Interaction Marketing Group digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Expivia Interaction Marketing Group Technographics
Expivia Interaction Marketing Group is a Professional Services organization based in United States, with around 500 employees and annual revenues of $50.0 million.
Expivia Interaction Marketing Group operates a diverse technology stack with applications such as Google Workspace (Formerly Google G-Suite), CallRail Call Tracking and RayGun Application Performance Monitoring, covering areas like Collaboration, Call Tracking and Recording and Application Performance Management.
Expivia Interaction Marketing Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Google, CallRail and RayGun.
Expivia Interaction Marketing Group recently adopted applications including Intuit Mailchimp in 2021, Google Cloud Platform (GCP) in 2021 and Cloudflare CDN in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Expivia Interaction Marketing Group’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Expivia Interaction Marketing Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Expivia Interaction Marketing Group technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.