AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Farmacity Tech Stack and Enterprise Applications

Farmacity Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy About Livefyre Web Content Management Content Management n/a 2021 2021
In 2021, Farmacity deployed About Livefyre on its customer-facing website, using About Livefyre as part of its Web Content Management capability to support digital marketing and eCommerce content workflows. The implementation centers on embedding real-time social and user generated content streams into product and editorial pages, leveraging About Livefyre components for content ingestion, widget embedding, and moderation interfaces that surface community content directly within site templates. Operational ownership sits with digital marketing and eCommerce content teams, who use About Livefyre to curate and moderate user contributions through editorial approval and moderation queues. The deployment is integrated into the site front end and content publishing pipeline using client-side embeds and API-driven content feeds, and it is governed through role based moderation and editorial workflows to control publication lifecycle and on-page presentation within Farmacity’s Web Content Management scope.
Farmacity eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
VTEX Legacy VTEX eCommerce eCommerce eCommerce n/a 2018 2018
In 2018, Farmacity implemented VTEX eCommerce. VTEX eCommerce is deployed on Farmacity's public website and is recorded under the eCommerce apps category. The implementation leverages VTEX eCommerce capabilities typical for retail commerce platforms, including storefront rendering, catalog and product information management, shopping cart and checkout workflows, promotions and merchandising configuration, and order capture functionality. VTEX eCommerce is used to manage online assortments, pricing rules, and promotional campaigns while supporting web-native customer journeys. The deployment is focused on the corporate web channel and influences ecommerce operations, merchandising, marketing, and IT teams. Governance centers on centralized catalog and pricing configuration inside VTEX eCommerce, with configuration-driven templates and content management used to coordinate campaign rollouts and merchandising updates on the Farmacity website.
Farmacity CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2016 2016
In 2016, Farmacity implemented Hotjar on its public website. Farmacity implemented Hotjar as part of its Customer Experience tooling to support web analytics and user experience research for its e-commerce and digital channels. The Hotjar deployment used a client-side tracking script embedded site-wide to capture session recordings, heatmaps, clickmaps, conversion funnels, and in-page feedback widgets. Configuration emphasized page targeting and sampling controls to scope data collection to key customer journeys such as product detail pages and checkout flows. Operational ownership was placed with digital product, UX, and e-commerce teams who consumed Hotjar outputs for qualitative analysis and iterative site design. Instrumentation covered desktop and mobile versions of the Farmacity public website, and the Hotjar implementation was positioned to support ongoing Customer Experience measurement and UX research activities.
Customer Support CRM 2017 2017
Farmacity PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2018 2018
Farmacity IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2018 2018
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Farmacity

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Farmacity Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Farmacity IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Farmacity digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Farmacity Technographics
Farmacity is a Retail organization based in Argentina, with around 6600 employees and annual revenues of $690.0 million.
Farmacity operates a diverse technology stack with applications such as About Livefyre, VTEX eCommerce and Hotjar, covering areas like Web Content Management, eCommerce and Customer Experience.
Farmacity has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Adobe Systems, VTEX and Contentsquare.
Farmacity recently adopted applications including About Livefyre in 2021, Amazon CloudFront in 2021 and Microsoft Azure Cloud Services in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Farmacity’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Farmacity’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Farmacity technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.