AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Feal Tech Stack and Enterprise Applications

AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Tidio Legacy Tidio Live Chat Chatbots and Conversational AI AI-Powered Application n/a 2021 2021
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
SiteDirect Professional Web Solutions Legacy SiteDirect eCommerce Platform eCommerce eCommerce n/a 2015 2015
In 2015, Feal implemented SiteDirect eCommerce Platform on its public website. The implementation places the SiteDirect eCommerce Platform at the center of the company's digital product catalog and online order capture for the Sweden based manufacturing firm. Feal is a 20 employee company using the corporate site to present manufactured components and capture customer orders. Configuration emphasized standard eCommerce capabilities including product catalog management, shopping cart and checkout flows, order management, pricing and tax handling, and content management for product and category pages. The SiteDirect eCommerce Platform configuration included catalog driven SKU management and page level content editing to align product information with marketing content. Workflow automation was applied to order status transitions and email notifications to support order confirmation and fulfillment checkpoints. The deployment is surface facing on Feal's website and covers online sales, quote capture, and basic customer account management as part of the eCommerce channel. Operational scope centers on sales and operations teams for order processing, with marketing controlling product content and updates. The configuration aligns SiteDirect eCommerce Platform functionality with manufacturing product catalog requirements in Sweden. Governance and content workflows were scoped for a small organizational footprint, with product data maintenance and storefront updates handled by a centralized staff. Order processing and fulfillment workflows were adapted to receive online orders via the SiteDirect eCommerce Platform and route fulfillment responsibilities within the operations team. Overall the implementation positions SiteDirect eCommerce Platform to support Feal's online sales channel and ongoing eCommerce operations.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Tag Management CRM 2018 2018
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2015 2015
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at Feal

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Feal Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Feal IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Feal digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Feal Technographics
Feal is a Manufacturing organization based in Sweden, with around 20 employees and annual revenues of $2.0 million.
Feal operates a diverse technology stack with applications such as Tidio Live Chat, Microsoft 365 and SiteDirect eCommerce Platform, covering areas like Chatbots and Conversational AI, Collaboration and eCommerce.
Feal has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Tidio, Microsoft and SiteDirect Professional Web Solutions.
Feal recently adopted applications including Tidio Live Chat in 2021, Cloudflare CDN in 2020 and Google Tag Manager in 2018, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Feal’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Feal’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Feal technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.