Figleaves
29 Broadwater Road,
Welwyn Garden City, AL7 3BQ,
United Kingdom
Welwyn Garden City, AL7 3BQ,
United Kingdom
+44 203 170 0169
Consumer Packaged Goods
Figleaves Technographics
Figleaves Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Figleaves and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Figleaves employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Figleaves has purchased the following applications: Salesforce Commerce Cloud for eCommerce in 2020, Puzzel Contact Centre for Call Center in 2018, Akamai mPulse for Application Performance Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Figleaves is running and its propensity to invest more and deepen its relationship with Salesforce , Kibo Commerce , Puzzel or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Figleaves revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Figleaves intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Figleaves Tech Stack and Enterprise Applications
Figleaves eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Commerce Cloud | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020, Figleaves implemented Salesforce Commerce Cloud. The Salesforce Commerce Cloud deployment serves the company by powering its eCommerce consumer-facing website and online merchandising platform.
Configuration emphasized core Commerce Cloud capabilities, including storefront and catalog management, search and product findability, checkout orchestration, promotions and pricing, content management, and customer account flows. The implementation used Salesforce Commerce Cloud platform APIs and extensibility patterns to enable backend connectivity and custom front-end composition where required.
Operational scope focused on web operations, merchandising, digital marketing, and customer service workflows, centralizing storefront management for those teams. Governance established release cadence, content publishing controls, and role based access for catalog and promotion management, aligning operational ownership across merchandising and commerce operations.
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eCommerce | eCommerce |
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2021 | 2021 |
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Personalization and Product Recommendations | eCommerce |
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2016 | 2016 |
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Figleaves CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Puzzel | Legacy | Puzzel Contact Centre | Call Center | CRM | n/a | 2018 | 2018 |
In 2018, Figleaves deployed Puzzel Contact Centre as a cloud Call Center solution to renew its customer service platform. The deployment established a cloud-hosted contact routing and agent tooling foundation for Figleaves' customer service function.
The Puzzel Contact Centre implementation emphasized core Call Center capabilities, including omnichannel contact routing, interactive voice response, agent desktop access, and real-time reporting. Configuration work focused on skills-based routing, queue management, and agent workflow configuration to standardize handling of inbound customer contacts.
The cloud deployment was activated across Figleaves customer service teams in the United Kingdom, centralizing voice and digital channels under a single contact management platform. Operational coverage targeted day-to-day customer support activities and agent-facing interaction management to improve consistency across channels.
Governance included centralized administration, staged rollout with agent training, and operational dashboards to support ongoing oversight and process standardization. The renewed investment in Puzzel Contact Centre is cited alongside Figleaves' award-winning customer service in the vendor case study.
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Customer Analytics | CRM |
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2015 | 2015 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Figleaves ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Akamai | Legacy | Akamai mPulse | Application Performance Management | ITSM | n/a | 2017 | 2017 |
In 2017, Figleaves implemented Akamai mPulse as an Application Performance Management solution on its public website. The deployment used client-side instrumentation to collect real user monitoring signals, session and resource timing, and front-end performance metrics across product and shopping pages. Akamai mPulse was configured to feed performance analytics dashboards and to segment metrics by page type and device, supporting web operations and e-commerce decisioning.
The implementation footprint targeted site-level monitoring and operationalization by engineering, web operations, and merchandising teams, with a staged rollout across critical customer journeys to validate instrumentation. Governance centered on dashboard ownership, performance alerting, and scheduled review workflows to surface front-end regressions, leveraging Akamai mPulse data for iterative performance tuning and operational reporting.
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Figleaves TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Figleaves IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Figleaves CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Web Gateways (SWG) | CyberSecurity |
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2011 | 2011 |
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IT Decision Makers and Key Stakeholders at Figleaves
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Figleaves Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Figleaves IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Figleaves digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Figleaves Technographics
Figleaves is a Consumer Packaged Goods organization based in United Kingdom,
with around 250 employees and annual revenues of $30.0 million.
Figleaves operates a diverse technology stack with applications such as
Salesforce Commerce Cloud, Puzzel Contact Centre and Akamai mPulse,
covering areas like eCommerce, Call Center and Application Performance Management.
Figleaves has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Salesforce, Puzzel and Akamai.
Figleaves recently adopted applications including
Kibo Unified Commerce in 2021, Bloomreach Exponea Marketing Automation in 2021 and Awin Affiliate Marketing in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Figleaves’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Figleaves’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Figleaves technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.