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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Firina Holdings Tech Stack and Enterprise Applications

ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
WithWine Legacy WithWine Winery Management ERP Services and Operations n/a 2021 2021
In 2021, Firina Holdings implemented WithWine as its Winery Management application on its public website. The WithWine implementation is used to operate Misty Glen’s direct-to-consumer ecommerce and customer-facing ordering flows, including online wine sales and membership sign-ups through the site. The deployment reflects a web-native, cloud-hosted pattern with WithWine embedded into the customer checkout and account areas of the Misty Glen website, consistent with Winery Management SaaS deployment models. Configuration emphasis included online storefront setup, wine club membership management, order processing, and customer record capture, which are core functional capabilities for Winery Management systems. Operational coverage centered on direct-to-consumer sales and cellar door commerce in Australia, with day-to-day operational ownership housed in the small in-house team. Governance and process alignment focused on consolidating ecommerce order workflows and membership administration within WithWine, with the application serving as the primary system for customer transactions on the public website.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2016 2016
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Tag Manager Tag Management CRM n/a 2018 2018

IT Decision Makers and Key Stakeholders at Firina Holdings

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Firina Holdings Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Firina Holdings IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Firina Holdings digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Firina Holdings Technographics
Firina Holdings is a Leisure and Hospitality organization based in Australia, with around 5 employees and annual revenues of $1.0 million.
Firina Holdings operates a diverse technology stack with applications such as WithWine, Google Workspace (Formerly Google G-Suite) and Google Tag Manager, covering areas like Winery Management, Collaboration and Tag Management.
Firina Holdings has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as WithWine and Google.
Firina Holdings recently adopted applications including WithWine in 2021, Google Tag Manager in 2018 and Google Workspace (Formerly Google G-Suite) in 2016, highlighting its ongoing modernization strategy.
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Our research team continuously updates Firina Holdings’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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