Fitbit (now part of Google)
199 Fremont St Fl 14,
San Francisco, 94105-2253, CA,
United States
San Francisco, 94105-2253, CA,
United States
1 415-513-1000
Professional Services
Fitbit (now part of Google) Technographics
Fitbit (now part of Google) Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Fitbit (now part of Google) and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1694 Fitbit (now part of Google) employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fitbit (now part of Google) has purchased the following applications: RadiusOne AR Suite for AR Automation in 2020, Benefex OneHub | Reward and Recognition for Employee Recognition and Rewards Management in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fitbit (now part of Google) is running and its propensity to invest more and deepen its relationship with HighRadius , Oracle , SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fitbit (now part of Google) revenues, which have grown to $1.16 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fitbit (now part of Google) intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Fitbit (now part of Google) Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| HighRadius | Legacy | RadiusOne AR Suite | AR Automation | ERP Financial Management | n/a | 2020 | 2020 |
In 2020, Fitbit, now part of Google, deployed RadiusOne AR Suite as its accounts receivable platform. RadiusOne AR Suite, categorized as AR Automation, is embedded on Fitbit's website to enable digital invoice presentment and customer self-service for billing and collections workflows.
The configuration emphasizes modules common to AR Automation implementations, including e-invoicing and automated collections orchestration, cash application support, and dispute routing to streamline collector tasks. Implementation work focused on workflow configuration, templated communications, and customer portal integration to surface invoices and payment options via Fitbit's web properties. These functional elements align with RadiusOne AR Suite capabilities for staged collections and applied payments.
Operational coverage targets finance and billing teams that manage receivables and customer account inquiries, with governance centered on rule-based collector assignment and escalation policies typical for AR Automation deployments. The deployment is described as customer-facing on the Fitbit website, and public sources do not provide explicit details on broader backend integrations.
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ERP Financial | ERP Financial Management |
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2015 | 2015 |
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ERP Financial | ERP Financial Management |
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2016 | 2016 |
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ERP Financial | ERP Financial Management |
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2018 | 2020 |
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ERP Financial | ERP Financial Management |
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2016 | 2017 |
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Expense Management | ERP Financial Management |
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2013 | 2013 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Benefex, a Zellis Company | Legacy | Benefex OneHub | Reward and Recognition | Employee Recognition and Rewards Management | HCM | n/a | 2018 | 2018 |
In 2018, Fitbit (now part of Google) implemented Benefex OneHub | Reward and Recognition as its Employee Recognition and Rewards Management solution to centralize recognition and rewards workflows and support employee engagement functions. Benefex OneHub | Reward and Recognition was deployed to provide structured recognition workflows, administrator controls, configurable reward catalogs, points and redemption mechanics, manager nomination and approval flows, and reporting dashboards aligned to HR and people operations objectives.
Configuration focused on role-based administration and configurable policy controls to align recognition programs with internal HR processes, with automation of nomination approvals and catalog-based redemptions typical of Employee Recognition and Rewards Management platforms. The implementation emphasized analytical visibility through dashboards and reporting to inform program governance and ongoing program configuration by HR and people managers.
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Task Management | HCM |
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2018 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Fitbit implemented Google Workspace (Formerly Google G-Suite) to provide Collaboration capabilities for internal communication and content creation. Fitbit Google Workspace Collaboration supports core business functions by centralizing employee email, calendaring, document authoring, and file storage across the organization.
The deployment uses a cloud hosted SaaS architecture and leverages Google Workspace modules including Gmail, Calendar, Google Drive, Docs, Sheets, Slides, and the Admin console for tenant administration. Configuration signals are consistent with centralized account provisioning, directory based user and group management, and role based access controls managed through the Admin console. Operational workflows emphasize collaborative editing, shared drives, and calendar driven scheduling that align with common Collaboration platform patterns.
Operational coverage extends to Fitbit's employee base of approximately 1,694 and is observable in Fitbit public web properties where Google Workspace artifacts are present. Governance is implemented via centralized administration and tenant level policy controls, providing a unified collaboration platform for internal teams and content workflows.
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Collaboration | Collaboration |
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2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Contract Lifecycle Management | Content Management |
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2018 | 2018 |
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Digital Asset Management | Content Management |
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2020 | 2020 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2016 | 2016 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Data Management Platform | CRM |
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2018 | 2019 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2011 | 2011 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2013 | 2013 |
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Remote Monitoring and Management | ITSM |
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2020 | 2020 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2017 | 2017 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development, Robotic Process Automation | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Fitbit (now part of Google)
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Fitbit (now part of Google) Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Fitbit (now part of Google) IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Fitbit (now part of Google) digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Fitbit (now part of Google) Technographics
Fitbit (now part of Google) is a Professional Services organization based in United States,
with around 1694 employees and annual revenues of $1.16 billion.
Fitbit (now part of Google) operates a diverse technology stack with applications such as
RadiusOne AR Suite, Benefex OneHub | Reward and Recognition and Google Workspace (Formerly Google G-Suite),
covering areas like AR Automation, Employee Recognition and Rewards Management and Collaboration.
Fitbit (now part of Google) has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as HighRadius, Benefex, a Zellis Company and Google.
Fitbit (now part of Google) recently adopted applications including
Salesforce Sales Cloud in 2021, Adobe Launch in 2021 and SmartSheet in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Fitbit (now part of Google)’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Fitbit (now part of Google)’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Fitbit (now part of Google) technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.