Melbourne, 32940, FL,
United States
Four Sacred Directions Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Four Sacred Directions and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 110 Four Sacred Directions employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Four Sacred Directions has purchased the following applications: Teknikforce PursueApp for Marketing Automation in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Four Sacred Directions is running and its propensity to invest more and deepen its relationship with Teknikforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Four Sacred Directions revenues, which have grown to $21.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Four Sacred Directions intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Teknikforce | Legacy | Teknikforce PursueApp | Marketing Automation | CRM | n/a | 2022 | 2022 |
In 2022, Four Sacred Directions adopted Teknikforce PursueApp as a Marketing Automation platform. The company, an environmental services provider specializing in radon and mold testing, is referenced in a Teknikforce testimonial describing use of cold email campaigns to identify large commercial and government radon testing opportunities in the United States.
Deployment focused on Marketing Automation capabilities common to campaign orchestration, including prospect segmentation, sequence automation, template based outreach, scheduling, and open and click tracking tied to lead capture. Teknikforce PursueApp is described by the vendor as the application driving automated outreach and campaign sequencing for target account and opportunity discovery.
Operational responsibility is aligned to business development and sales teams targeting commercial and government accounts across the United States, with workflows coordinating outreach cadence and qualification handoff to field technicians and sales staff. Governance emphasis in the testimonial indicates centralized campaign control, standard prospect qualification criteria, and scripted follow up workflows, consistent with a marketing automation led sourcing model.
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