Tampere, 33900,
Finland
Framery Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Framery and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 340 Framery employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Framery has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2015, Dealfront Leadfeeder ABM for Account Based Marketing in 2019, Twilio Sendgrid for Transactional Email in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Framery is running and its propensity to invest more and deepen its relationship with Google , Dealfront (formerly Leadfeeder and Echobot) , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Framery revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Framery intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dealfront (formerly Leadfeeder and Echobot) | Legacy | Dealfront Leadfeeder ABM | Account Based Marketing | CRM | n/a | 2019 | 2019 |
In 2019, Framery implemented Dealfront Leadfeeder ABM to add Account Based Marketing capabilities that surface company-level website visitors and prioritize prospects for its commercial teams. Framery uses Leadfeeder to boost sales for local sales reps, aligning marketing signals with field selling activity. The deployment focused on enabling local sales representatives with account signals and visitor intelligence to support prospecting and follow up.
Dealfront Leadfeeder ABM was configured to identify anonymous website traffic at the company level, map activity to target accounts, and feed account signals into sales prospecting and routing workflows. The implementation emphasized functional capabilities typical of Account Based Marketing, including visitor-to-account matching, account prioritization, and operationalization of web-sourced leads for local sales teams. Governance emphasized coordination between marketing and sales so that account signals reached local reps and were acted on within existing prospecting processes.
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Customer Experience | CRM |
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2017 | 2017 |
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Lead Generation | CRM |
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2016 | 2016 |
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Marketing Analytics, Sales Analytics, Lead Generation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Twilio | Legacy | Twilio Sendgrid | Transactional Email | PaaS | n/a | 2017 | 2017 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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