Fresca Group
The Fresh Produce Centre, Transfesa Rd, Paddock Wood,
Tonbridge, TN12 6UT,
United Kingdom
Tonbridge, TN12 6UT,
United Kingdom
44 18 9283-5577
Consumer Packaged Goods
Fresca Group Technographics
Fresca Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Fresca Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1170 Fresca Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Fresca Group has purchased the following applications: Xero for ERP Financial in 2016, Forms/Email Based ATS for Applicant Tracking System in 2020, insightsoftware JustPerform for EPM in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Fresca Group is running and its propensity to invest more and deepen its relationship with Xero , In-House Applications , The Access Group or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Fresca Group revenues, which have grown to $705.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Fresca Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Fresca Group Tech Stack and Enterprise Applications
Fresca Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Xero | Legacy | Xero | ERP Financial | ERP | n/a | 2016 | 2016 |
Fresca Group Ltd implemented Xero in 2016 to support core ERP Financial operations within its small professional Finance team. The deployment anchored routine accounting tasks for this UK based consumer packaged goods supplier, aligning invoicing, sales coding, VAT treatment and credit control with a single accounting application.
The Xero implementation focused on accounts receivable workflows, invoice generation and posting, sales ledger coding, VAT handling and bank reconciliation. Daily activities documented in hiring notes include producing accurate invoices, sending invoices on time, coding and posting sales in Xero and performing reconciliation of sales and finance data, reflecting typical ERP Financial module usage such as invoicing, ledger posting and reconciliation.
Operational coverage concentrated on the Finance function with direct impacts on sales order accounting and cash flow management through credit control processes. The role profile indicates hands on stewardship of Xero for sales coding and credit control, with finance users expected to use intermediate Excel skills alongside the Xero accounting environment to validate and reconcile transaction data.
Governance and rollout emphasized role based process ownership and training, the company committing to invest in training for finance staff to operate Xero accurately. Day to day governance areas referenced include timely invoice issuing, credit control procedures to preserve cash flow and consistent VAT treatment and reconciliation practices within the ERP Financial application Xero.
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Fresca Group HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| In-House Applications | Legacy | Forms/Email Based ATS | Applicant Tracking System | HCM | n/a | 2020 | 2020 |
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Core HR | HCM |
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2016 | 2017 |
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Payroll | HCM |
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2016 | 2017 |
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Time and Attendance | HCM |
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2013 | 2013 |
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Workforce Management | HCM |
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2012 | 2012 |
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Fresca Group EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Insightsoftware | Legacy | insightsoftware JustPerform | EPM | EPM | n/a | 2025 | 2025 |
In 2025, Fresca Group Ltd deployed insightsoftware JustPerform to centralize planning, forecasting, financial close, consolidation, and disclosure workflows within its finance organization. Fresca Group Ltd, one of the United Kingdom’s largest fresh produce businesses, implemented the application to support the Office of the CFO and finance teams, aligning the deployment to core financial reporting and operational planning functions within the company.
The deployment configured insightsoftware JustPerform to deliver an all-in-one EPM environment that combines planning and forecasting with financial close and consolidation capabilities, plus disclosure management for narrative reporting. The implementation emphasizes collaborative, multi-author report production and streamlined disclosure workflows, enabling business users to manage recurring reports and presentations with greater control and reduced manual handoffs.
Operational scope centers on finance and accounting functions, with the application positioned as the primary platform for month end close, consolidation activity, and cross‑functional planning processes. The rollout targets finance users and business stakeholders who require coordinated budget preparation, consolidated reporting, and secure, collaborative narrative development across reporting cycles.
Governance changes were framed around tighter control of disclosure management and a unified close cadence to reduce data silos and manual errors, enabling more consistent reporting practices across the finance organization. insightsoftware cited benefits including time savings and efficiency gains, noting example outcomes such as 40% faster budget preparation, 2x quicker return on investment, and 60% time savings in data transformation, while Fresca’s CFO highlighted expectations of a shorter close cycle, fewer manual risks, and faster delivery of accurate insights.
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Fresca Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2022 | 2022 |
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Fresca Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Fresca Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Web Gateways (SWG) | CyberSecurity |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Fresca Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Group Finance Director | Director | Finance | |
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Group IT Operations Manager | Manager | IT | |
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Group Financial Controller | Director | Finance | |
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Chief Information Officer | CXO | IT | |
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IT Manager | Manager | IT | |
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Operations Manager | Manager | Finance | |
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Financial Controller - Central Finance | Director | Finance | |
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CFO | CXO | Finance | |
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Group IT Director | Director | IT | |
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Group Head of Commercial and Strategic Finance | Director | Finance | |
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IT Manager | Manager | IT | |
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IT Manager | Manager | IT | |
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Apps Being Evaluated by Fresca Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Fresca Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Fresca Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Fresca Group Technographics
Fresca Group is a Consumer Packaged Goods organization based in United Kingdom,
with around 1170 employees and annual revenues of $705.0 million.
Fresca Group operates a diverse technology stack with applications such as
Xero, Forms/Email Based ATS and insightsoftware JustPerform,
covering areas like ERP Financial, Applicant Tracking System and EPM.
Fresca Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Xero, In-House Applications and Insightsoftware.
Fresca Group recently adopted applications including
insightsoftware JustPerform in 2025, SMTP Transactional Emails in 2022 and Forms/Email Based ATS in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Fresca Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Fresca Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Fresca Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.