Gameloft
Gameloft Technographics
Gameloft Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Gameloft and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4700 Gameloft employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Gameloft has purchased the following applications: Coderpad Platform for Video Interviewing in 2019, GumGum for Artificial Intelligence Marketing in 2021, DocuSign eSignature for Digital Signing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Gameloft is running and its propensity to invest more and deepen its relationship with Coderpad , GumGum , DocuSign or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Gameloft revenues, which have grown to $400.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Gameloft intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Gameloft Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Coderpad | Legacy | Coderpad Platform | Video Interviewing | HCM | n/a | 2019 | 2019 |
In 2019, Gameloft deployed Coderpad Platform to modernize technical assessments for developer hiring across its studios. The Coderpad Platform rollout targeted Gameloft's France based global operations and standardized hiring across 10+ countries, aligning recruiter and engineering assessment workflows across studios.
The implementation focused on Video Interviewing capabilities, emphasizing gamified and realistic coding challenges to increase candidate engagement and assessment completion. Teams implemented structured coding exercises and scenario based challenges, configuring assessment templates and proctoring flows to support consistent scoring and evaluator guidance across hiring events.
Operational ownership included recruiting, technical interviewers, and engineering hiring managers, who used the platform to run synchronous interviews and asynchronous take home challenges as part of the developer screening funnel. The deployment standardized processes for assessment creation and execution, enabling uniform candidate experience and clearer handoffs between talent acquisition and engineering teams.
Governance centered on standardized templates and rollout policies to ensure consistent use across studios and countries. The implementation delivered greater than 90% assessment completion while saving engineering and TA time, and it institutionalized gamified coding assessments as a core step in Gameloft developer hiring.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Gameloft implemented GumGum on its website. Gameloft deployed GumGum as an Artificial Intelligence Marketing application to support marketing and digital advertising functions across its web properties.
The implementation uses on site tagging and client side scripts to surface contextual intelligence and drive contextual ad placement and creative optimization, capabilities that align with standard Artificial Intelligence Marketing functionality. Configuration work focused on contextual category mapping, audience segmentation parameters, and campaign level controls to enable programmatic delivery and optimization workflows.
Operational ownership is centered in Gameloft marketing and ad operations teams, with the system instrumented on consumer facing web pages to feed campaign reporting and targeting decisions. The deployment architecture is web property oriented, emphasizing site level integration rather than backend system changes.
Governance measures included configuration of contextual taxonomies and controls for consent and privacy consistent with web based advertising implementations in Gameloft's operating region. The full application name GumGum is used throughout the deployment to manage contextual targeting and campaign orchestration as part of Gameloft Artificial Intelligence Marketing activities.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DocuSign | Legacy | DocuSign eSignature | Digital Signing | Content Management | n/a | 2021 | 2021 |
In 2021, Gameloft implemented DocuSign eSignature as a Digital Signing solution on their website to enable online signature capture for customer-facing workflows. Gameloft uses DocuSign eSignature as a Digital Signing capability to support contract acceptance and consent workflows, combining signature capture with audit trail and recipient authentication features typical of eSignature platforms.
The deployment is implemented as a web-embedded integration, leveraging DocuSign eSignature APIs for envelope creation, recipient routing, signature collection, and tamper-evident audit logging. Functional modules implemented include electronic signature capture, envelope lifecycle management, recipient authentication controls, and audit reporting, with operational scope concentrated on website-based interactions and downstream business functions such as legal review and customer operations. Governance is exercised through platform access controls and audit logs provided by DocuSign eSignature, aligning signature workflows to compliance and recordkeeping requirements.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Financial Consolidation and Close | EPM |
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2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Gameloft
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Gameloft Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Gameloft IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Gameloft digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Gameloft Technographics
Gameloft is a Professional Services organization based in France,
with around 4700 employees and annual revenues of $400.0 million.
Gameloft operates a diverse technology stack with applications such as
Coderpad Platform, GumGum and DocuSign eSignature,
covering areas like Video Interviewing, Artificial Intelligence Marketing and Digital Signing.
Gameloft has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Coderpad, GumGum and DocuSign.
Gameloft recently adopted applications including
GumGum in 2021, DocuSign eSignature in 2021 and OpenX OpenAudience in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Gameloft’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Gameloft’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Gameloft technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.